• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Content Marketing

Content Marketing Courses

Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.


Popular Content Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Interactivity with JavaScript

    Skills you'll gain: Javascript, Interactive Design, HTML and CSS, Web Design and Development, Web Content Accessibility Guidelines, Event-Driven Programming, User Interface (UI), Web Development, Data Structures, Debugging, Data Validation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Foundations of Account Management

    Skills you'll gain: Sales Process, Microsoft Copilot, Customer Service, Administrative Support and Clerical Tasks, AI Personalization, Sales, Verbal Communication Skills, Productivity Software, Account Management, Customer Relationship Building, Sales Strategy, Communication, File Management, Brainstorming, Scheduling, Business Acumen

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    Ludwig-Maximilians-Universität München (LMU)

    Advanced Competitive Strategy

    Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Strategy, Growth Strategies, Compliance Management, Competitive Analysis, Strategic Partnership, Product Strategy, New Business Development, Market Dynamics, Market Analysis, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    881 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Advertise YouTube Videos with Zapier

    Skills you'll gain: Social Media Content, Social Media, Social Media Marketing, Marketing Automation, User Accounts, Facebook, Automation, Digital Content, Advertising, Marketing, Branding

    4.4
    Rating, 4.4 out of 5 stars
    ·
    25 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Comment créer des stories Facebook et Instagram avec Canva

    Skills you'll gain: Canva (Software), Storytelling, Social Media Content, Creative Design, Style Guides, Graphic Design, Content Creation, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    A

    Adobe

    Branding Basics with Adobe Express

    Skills you'll gain: Logo Design, Adobe Express, Branding, Brand Strategy, Marketing Design, Graphic Design, Style Guides, Brand Management, Typography, Visual Design, Asset Management, Color Theory, Storytelling

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Strategic Communication Campaigns

    Skills you'll gain: Strategic Communication, Target Audience, Campaign Management, Advertising, Marketing Communications, Advertising Campaigns, Resource Allocation, Communication Planning, Media Strategy, Brand Management, Public Relations, Paid media, Communication Strategies, Promotions and Campaigns, Social Media Campaigns, Marketing, Business Strategy, Communication, Business Communication, Business Process

    4.5
    Rating, 4.5 out of 5 stars
    ·
    54 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    W

    Wesleyan University

    Memoir and Personal Essay: Write About Yourself

    Skills you'll gain: Storytelling, Writing and Editing, Content Creation, Journals, Writing, Organizational Skills, Editing, Personal Development, Self-Awareness, Overcoming Obstacles, Creativity, English Language, Detail Oriented

    4.4
    Rating, 4.4 out of 5 stars
    ·
    433 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    L

    Ludwig-Maximilians-Universität München (LMU)

    Competitive Strategy

    Skills you'll gain: Business Strategy, Game Theory, Strategic Thinking, Competitive Analysis, Strategic Partnership, Product Strategy, Strategic Decision-Making, New Product Development, Market Analysis, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.1K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Achieving Personal and Professional Success

    Skills you'll gain: Influencing, Active Listening, Negotiation, Communication, Communication Strategies, Persuasive Communication, Verbal Communication Skills, Contract Negotiation, Trustworthiness, Leadership, Interpersonal Communications, Business Communication, Strategic Communication, Relationship Building, Initiative and Leadership, Professional Networking, Innovation, Growth Mindedness, Personal Development, Optimism

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Glasgow

    MBA Essentials

    Skills you'll gain: Business Administration, Leadership Studies, Supply Chain, Marketing Strategies, Digital Transformation, Supply Chain Management, Marketing, Financial Data, Innovation, Corporate Sustainability, Accounting, Business Modeling, Change Management, Business Economics, Project Management, Business Strategies, Global Marketing, B2B Sales

    4.6
    Rating, 4.6 out of 5 stars
    ·
    242 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Alberta

    Reinforcement Learning

    Skills you'll gain: Reinforcement Learning, Machine Learning, Sampling (Statistics), Artificial Intelligence and Machine Learning (AI/ML), Machine Learning Algorithms, Artificial Intelligence, Deep Learning, Simulations, Feature Engineering, Markov Model, Supervised Learning, Algorithms, Model Evaluation, Artificial Neural Networks, Performance Testing, Performance Tuning, Pseudocode, Linear Algebra, Probability Distribution

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.6K reviews

    Intermediate · Specialization · 3 - 6 Months

Searches related to content marketing

content marketing mastery
content marketing using generative ai
multichannel content marketing
the strategy of content marketing
search engine optimization and content marketing
advanced content marketing strategies and tactics
chatgpt for business & marketing content
master ai for digital marketing & content creation
1…737475…315

In summary, here are 10 of our most popular content marketing courses

  • Interactivity with JavaScript: University of Michigan
  • Foundations of Account Management: Microsoft
  • Advanced Competitive Strategy: Ludwig-Maximilians-Universität München (LMU)
  • Advertise YouTube Videos with Zapier: Coursera
  • Comment créer des stories Facebook et Instagram avec Canva: Coursera
  • Branding Basics with Adobe Express: Adobe
  • Strategic Communication Campaigns: University of Colorado Boulder
  • Memoir and Personal Essay: Write About Yourself: Wesleyan University
  • Competitive Strategy: Ludwig-Maximilians-Universität München (LMU)
  • Achieving Personal and Professional Success: University of Pennsylvania

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok