• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    C

    Coursera

    TikTok Content Creation Essentials

    Skills you'll gain: TikTok, Video Editing, Storytelling, Videography, Content Creation, Photo/Video Production and Technology, Editing, Scripting

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Professional IQ Capstone

    Skills you'll gain: Professional Development, Personal Development, Decision Making, Communication, Leadership, Strategic Decision-Making, Goal Setting, Self-Awareness, Adaptability, Analytical Skills

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Immersify

    Getting Started with Clinical Skills: A Focus on the Patient

    Skills you'll gain: Patient-centered Care, Clinical Supervision, Healthcare Ethics, Basic Patient Care, Dignity in Care, Patient Treatment, Patient Education And Counseling, Patient Safety, Patient Evaluation, Health Care, Ethical Standards And Conduct, Health Assessment, Informed Consent, Professionalism, Communication, Interpersonal Communications, Healthcare Industry Knowledge, Empathy, Decision Making, Critical Thinking and Problem Solving

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Obsidian for Beginners: Journal and Track Tasks

    Skills you'll gain: Collaborative Software, Journals, Organizational Skills, Productivity, Timelines, Productivity Software, Project Management Software, Information Architecture, Project Management, Personal Development, Query Languages

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Public Health Leadership: Leadership in Crisis

    Skills you'll gain: Public Health, Health Care Administration, Crisis Intervention, Leadership, Health Disparities, Diversity Equity and Inclusion Initiatives, Community Health, Emergency Response, Decisiveness, Adaptability, Communication

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Comment importer vos contacts sur MailChimp

    Skills you'll gain: Data Import/Export, Email Marketing, Campaign Management, User Accounts, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    F

    Fundação Instituto de Administração

    Motivação de Equipes

    Skills you'll gain: Team Motivation, People Management, Team Management, Recognizing Others, Organizational Leadership, Leadership and Management, Virtual Teams, Communication, Team Building, Motivational Skills, Leadership, Emotional Intelligence, Creativity

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    YouTube Production: Video Fundamentals

    Skills you'll gain: Video Production, Photo/Video Production and Technology, Cinematography, Music

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Healthcare Business Strategy and New Venture Design

    Skills you'll gain: Business Modeling, Market Analysis, Competitive Analysis, Regulatory Compliance, Innovation, Market Opportunities, Healthcare Industry Knowledge, Entrepreneurship, Business Strategies, New Business Development, Product Development, Business Planning, Team Leadership, Stakeholder Analysis, Team Building, Health Care Administration, Business Valuation, Fundraising

    Build toward a degree

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    S.P. Jain Institute of Management and Research

    Journey Towards Self Mastery

    Skills you'll gain: Emotional Intelligence, Empathy, Self-Awareness, Personal Development, Mindfulness, Cognitive flexibility, Stress Management, Interpersonal Communications, Creativity, Critical Thinking, Resilience, Decision Making

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Salesforce Starter Kit

    Skills you'll gain: Salesforce, Salesforce Development, Systems Integration, Customer Relationship Management, Customer Relationship Management (CRM) Software, Data Integration, Contract Management, AI Enablement, Responsible AI, Web Services, Business Reporting, Sales Operations, Integration Testing, Artificial Intelligence, Application Programming Interface (API), Software Design Patterns, Security Controls, Customer Data Management, Analytics, Data Security

    Advanced · Specialization · 1 - 4 Weeks

  • Status: Free
    Free
    U

    University of Michigan

    Esports: Leveling Up Teach-Out

    Skills you'll gain: Video Game Development, Game Design, Culture, Education and Training, Cultural Diversity, Economics, Policy, and Social Studies, Diversity Awareness, Social Impact, Electronic Media, Community Development, Emerging Technologies, Content Creation, Timelines

    Mixed · Course · 1 - 4 Weeks

1…451452453…492

In summary, here are 10 of our most popular social media marketing courses

  • TikTok Content Creation Essentials: Coursera
  • Professional IQ Capstone: University of Illinois Urbana-Champaign
  • Getting Started with Clinical Skills: A Focus on the Patient: Immersify
  • Obsidian for Beginners: Journal and Track Tasks: Coursera
  • Public Health Leadership: Leadership in Crisis: University of Maryland, College Park
  • Comment importer vos contacts sur MailChimp: Coursera
  • Motivação de Equipes: Fundação Instituto de Administração
  • YouTube Production: Video Fundamentals: Coursera
  • Healthcare Business Strategy and New Venture Design: University of Illinois Urbana-Champaign
  • Journey Towards Self Mastery: S.P. Jain Institute of Management and Research

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok