• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    B

    Banco Interamericano de Desarrollo

    Mulheres líderes: potencialize habilidades para a mudança

    Skills you'll gain: Communication, Emotional Intelligence, Presentations, Empowerment, Professional Networking, Resilience, Mentorship, Self-Awareness, Branding, Professional Development, Assertiveness, Leadership, Leadership and Management, Social Media, Governance

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    UBITS

    Negociación y gestión de métricas

    Skills you'll gain: Negotiation, Overcoming Objections, Customer Relationship Management, Rapport Building, Stakeholder Management, Sales, Sales Strategy, Customer Relationship Building, Influencing, Stakeholder Engagement, Sales Pipelines, Persuasive Communication, Environmental Social And Corporate Governance (ESG), Dashboard

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The Open University

    Sustainable Business Strategy for Future Leaders

    Skills you'll gain: Sustainable Business, Ideation, Systems Thinking, Sustainable Development, Creative Thinking, Corporate Sustainability, Stakeholder Engagement, Business Modeling, Stakeholder Analysis, Critical Thinking, Innovation, Environmental Social And Corporate Governance (ESG), Cognitive flexibility, Sustainability Standards, Business Systems Analysis, Business Continuity, Value Propositions, Process Mapping, Design Thinking, Problem Solving

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free
    Free
    U

    Universidad de los Andes

    Biodiseño respondiendo a retos complejos

    Skills you'll gain: Design Thinking, Ideation, Sustainable Design, Creative Thinking, Creative Problem-Solving, Systems Thinking, Innovation, Sustainable Development, Biotechnology, Sustainable Systems, Biology, Usability Testing, Prototyping, Communication, Empathy

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Promotional Materials Every Musician Needs

    Skills you'll gain: Photo/Video Production and Technology, Promotional Materials, Marketing Materials, Presentations, Writing, Layout Design, Copywriting, Music, Content Creation, Branding, Design, Target Audience, Communication

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    总计划案 Final Project

    Skills you'll gain: English Language, Business Writing, Presentations, Business Management, Management Reporting, Business Planning, Marketing Budgets, New Product Development, Business Communication, Marketing Planning, Analysis, Market Analysis

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Design Brainstorming diagrams for businesses with Creately

    Skills you'll gain: Diagram Design, Brainstorming, User Accounts, Business Process Modeling, Strategic Thinking, Team Building

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    S

    Starweaver

    New Leader Essentials: Build Teams with 20 Skills

    Skills you'll gain: Supervision, Emotional Intelligence, Trustworthiness, Employee Coaching, Professionalism, Empathy & Emotional Intelligence, Leadership, Constructive Feedback, Coaching, Influencing, Accountability, Team Management, Initiative and Leadership, Delegation Skills, Rapport Building, Leadership and Management, Relationship Building, Team Building, Teamwork, Communication

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    L

    Lund University

    1.5° Lifestyles: Mainstreaming Everyday Sustainability

    Skills you'll gain: Sustainable Development, Environmental Issue, Sustainable Business, Social Impact, Climate Change Mitigation, Systems Thinking, Consumer Behaviour, Sustainability Standards, Education and Training, Community Development, Economics, Environmental Policy, Critical Thinking

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    A

    Adobe

    Making Accessible Designs

    Skills you'll gain: Web Content Accessibility Guidelines, Adobe Express, Multimedia, User Experience Design, Design Elements And Principles, Design, Visual Design, Diversity and Inclusion, Graphic Design, Creative Design, User Centered Design, Color Theory

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Dell

    Dell Technologies IT Sales Representative

    Skills you'll gain: Closing (Sales), Sustainable Business, Sales, Professional Development, Customer Relationship Building, Sales Strategy, Professionalism, Persuasive Communication, Emotional Intelligence, Influencing, Adaptability, Data Centers, Customer Insights, Interviewing Skills, Public Speaking, Negotiation, Account Management, Customer Relationship Management, Lead Generation, Digital Content

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Università Bocconi

    Finanziamento, sviluppo ed evoluzione delle infrastrutture

    Skills you'll gain: Project Finance, Environmental Social And Corporate Governance (ESG), Risk Management, Project Risk Management, Investments, Risk Analysis, Loans, Investment Management, Capital Expenditure, Finance, Economic Development, Sustainable Development, Corporate Finance, Due Diligence, Social Impact, Emerging Technologies

    Beginner · Course · 1 - 3 Months

1…435436437…492

In summary, here are 10 of our most popular social media marketing courses

  • Mulheres líderes: potencialize habilidades para a mudança: Banco Interamericano de Desarrollo
  • Negociación y gestión de métricas: UBITS
  • Sustainable Business Strategy for Future Leaders: The Open University
  • Biodiseño respondiendo a retos complejos: Universidad de los Andes
  • Promotional Materials Every Musician Needs: University of Colorado Boulder
  • 总计划案 Final Project: Arizona State University
  • Design Brainstorming diagrams for businesses with Creately: Coursera
  • New Leader Essentials: Build Teams with 20 Skills: Starweaver
  • 1.5° Lifestyles: Mainstreaming Everyday Sustainability: Lund University
  • Making Accessible Designs: Adobe

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok