• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Master Sales Techniques: Build, Persuade, and Succeed

    Skills you'll gain: Sales, General Sales Practices, Selling Techniques, Persuasive Communication, Oral Expression, Sales Process, Overcoming Objections, Trustworthiness, Closing (Sales), Professionalism, Non-Verbal Communication, Customer Relationship Building, Personal Development, Adaptability, Communication, Professional Development, Growth Mindedness, Personal Attributes, Rapport Building, Active Listening

    Mixed · Course · 1 - 4 Weeks

  • P

    Packt

    Microsoft Sentinel Advanced Course - Secure Azure Like a Pro

    Skills you'll gain: Microsoft Azure, Infrastructure as Code (IaC), Azure DevOps, DevSecOps, Infrastructure As A Service (IaaS), Continuous Integration, Security Information and Event Management (SIEM), Windows PowerShell, GitHub, Git (Version Control System)

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pearson

    Hadoop and Spark Fundamentals: Unit 3

    Skills you'll gain: Apache Hadoop, Apache Hive, Apache Spark, Big Data, Data Import/Export, Data Integration, Relational Databases, File Systems, Command-Line Interface, Software Installation

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of California San Diego

    Linux Tools for Text Processing

    Skills you'll gain: Linux Commands, Linux, Unix Commands, Linux Administration, Data Processing, Text Mining, Command-Line Interface, Data Manipulation, Unix, Scripting, Automation, File Management

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    Facebook Live: Real-Time Engagement

    Skills you'll gain: Facebook, Live Streaming, Drive Engagement, Scheduling, Social Media, Social Media Strategy, Social Media Content, Customer Engagement, Video Production, Content Strategy, Content Development and Management, Technical Support

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Responsible AI for Developers: Interpretability & Transparency - 繁體中文

    Skills you'll gain: Data Ethics, Responsible AI, Data Analysis, Artificial Intelligence, MLOps (Machine Learning Operations), Data Science, Applied Machine Learning, Machine Learning

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Creating Derived Tables Using LookML

    Skills you'll gain: Looker (Software), Database Development, Database Design, Data Modeling, SQL, Exploratory Data Analysis, Data Visualization Software, Data Analysis

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Dikkat Mekanizması

    Skills you'll gain: Recurrent Neural Networks (RNNs), Machine Learning Methods, Artificial Neural Networks, Applied Machine Learning, Large Language Modeling, Text Mining

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    G

    Google Cloud

    Attention Mechanism - 繁體中文

    Skills you'll gain: Recurrent Neural Networks (RNNs), Machine Learning Methods, Artificial Neural Networks, Deep Learning, Natural Language Processing, Applied Machine Learning, Text Mining

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    R: Apply & Analyze K-Means Clustering for Unsupervised ML

    Skills you'll gain: Unsupervised Learning, Customer Analysis, Applied Machine Learning, R Programming, Data Preprocessing, Statistical Machine Learning, Machine Learning, Feature Engineering, Data Analysis

    Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Introduction to Data Engineering on Google Cloud - Português Brasileiro

    Skills you'll gain: Data Pipelines, Cloud Storage, Data Infrastructure, Data Warehousing, Extract, Transform, Load, Data Integration, Data Processing, Data Migration, Data Lakes, Google Cloud Platform, Big Data, Data Storage Technologies, Cloud Services, Automation, Serverless Computing

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Predictive Models: Build, Explore Data & Deploy

    Skills you'll gain: Model Evaluation, Data Preprocessing, Model Deployment, Risk Modeling, Logistic Regression, Statistical Analysis, Performance Metric

    Mixed · Course · 1 - 4 Weeks

1…370371372…383

In summary, here are 10 of our most popular marketing analytics courses

  • Master Sales Techniques: Build, Persuade, and Succeed: EDUCBA
  • Microsoft Sentinel Advanced Course - Secure Azure Like a Pro: Packt
  • Hadoop and Spark Fundamentals: Unit 3: Pearson
  • Linux Tools for Text Processing: University of California San Diego
  • Facebook Live: Real-Time Engagement: Coursera
  • Responsible AI for Developers: Interpretability & Transparency - 繁體中文: Google Cloud
  • Creating Derived Tables Using LookML: Google Cloud
  • Dikkat Mekanizması: Google Cloud
  • Attention Mechanism - 繁體中文: Google Cloud
  • R: Apply & Analyze K-Means Clustering for Unsupervised ML: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok