Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Social Media Management, Email Marketing, Advertising Campaigns, Campaign Management, Social Media, Customer Insights, Professional Networking, Professional Development
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Natural Language Processing, Large Language Modeling, Transfer Learning, Generative Model Architectures, Text Mining, Applied Machine Learning
Advanced · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Rmarkdown, Data Science, Version Control, R (Software), Big Data, R Programming, Data Visualization Software, General Science and Research, GitHub, Statistical Programming, Git (Version Control System), Data Analysis, Exploratory Data Analysis, Integrated Development Environments, Software Installation
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Cloud-Based Integration, Real Time Data, Data Pipelines, Apache Spark, Data Integration, Data Transformation, Data Wrangling, Data Analysis, Data Visualization, Data Management
Beginner · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Looker (Software), Data Warehousing, Extract, Transform, Load, Big Data, SQL, Data Pipelines, Data Import/Export, Data Transformation, Data Manipulation, Data Cleansing, Data Analysis, Data Migration, Analytics, Data Visualization Software, Google Cloud Platform
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Looker (Software), Maintainability, Usability Testing, Exploratory Data Analysis, Data Dictionary, Data Literacy, Data Visualization, Data Analysis
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Apache Spark, PySpark, Data Persistence, Big Data, Data Processing, Distributed Computing, Scala Programming, JSON, Data Transformation, Performance Tuning
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Workspace, Google Docs, Collaborative Software, Gmail, Google Sheets, Internal Communications, Productivity Software, Communication
Beginner · Course · 1 - 3 Months

Skills you'll gain: Team Building, Team Management, Cognitive flexibility, Creativity, Team Leadership, Innovation, Collaboration, Open Mindset, Employee Engagement, Internal Communications, Adaptability
Intermediate · Course · 1 - 4 Weeks

American Psychological Association
Skills you'll gain: Regression Analysis, Correlation Analysis, Statistical Software, Statistical Analysis, Statistical Methods, Probability & Statistics, Quantitative Research, Data Analysis, Descriptive Statistics, Statistical Hypothesis Testing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Google Cloud Platform, Hybrid Cloud Computing, Data Processing, Big Data, Data Warehousing, Cloud Services, Data Storage, Cloud Infrastructure, Dataflow, Cloud Computing, Database Administration, Databases, Virtual Networking, Load Balancing, Virtual Private Networks (VPN), Virtual Machines, Identity and Access Management
Intermediate · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Data Manipulation, Data Cleansing, Data Quality, Data Preprocessing, Tidyverse (R Package), Data Transformation, R Programming, Text Mining, Data Validation, Generative AI, Anomaly Detection
Beginner · Course · 1 - 3 Months