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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    YouTube Growth: Boost Your Engagement

    Skills you'll gain: Drive Engagement, Live Streaming, Social Media Marketing, Growth Strategies, Social Media Content, Social Media Strategy, Video Production, Content Strategy, Content Creation, Target Audience, Production Schedule, Scheduling

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Practical Generative AI with ChatGPT

    Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, OpenAI, Multimodal Prompts, OpenAI API, LLM Application, AI Product Strategy, Productivity Software, Creative Design, Marketing Strategy and Techniques, Responsible AI, A/B Testing, Time Management

    Beginner · Course · 1 - 3 Months

  • U

    Universidad Autónoma Metropolitana

    Reading and Comprehension of Text in English Module 2

    Skills you'll gain: Vocabulary, Literacy, English Language, Grammar, Data Analysis, Graphing, Writing

    3.8
    Rating, 3.8 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 3 Months

  • E

    EDUCBA

    AI Driven Machine Learning with Python

    Skills you'll gain: Model Evaluation, Classification Algorithms, Regression Analysis, Matplotlib, Feature Engineering, Time Series Analysis and Forecasting, Data Preprocessing, Jupyter, Image Analysis, Cloud Deployment, Scikit Learn (Machine Learning Library), Applied Machine Learning, Tensorflow, Amazon Web Services, Python Programming, Data Transformation, Logistic Regression, Machine Learning Methods, Machine Learning, Artificial Intelligence and Machine Learning (AI/ML)

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    GenAI for Financial Forecasting and Planning

    Skills you'll gain: Financial Forecasting, Forecasting, Generative AI, Financial Management, Market Intelligence, Data-Driven Decision-Making, AI Enablement, Financial Planning, Artificial Intelligence, Market Analysis, Data Quality

    4.1
    Rating, 4.1 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • D

    Duke University

    Pandas for Data Science

    Skills you'll gain: Pandas (Python Package), Data Cleansing, Data Manipulation, Data Preprocessing, Data Quality, NumPy, File I/O, Query Languages, Python Programming, Data Import/Export, Data Analysis, Exploratory Data Analysis, Debugging

    4.3
    Rating, 4.3 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Michigan

    How Science Turns Data Into Knowledge

    Skills you'll gain: Data Literacy, Statistical Hypothesis Testing, Scientific Methods, Data Analysis, Experimentation, Research Design, Research, Peer Review, Probability & Statistics, Statistical Inference, Statistical Methods, Media and Communications

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Big Data Processing Using Hadoop

    Skills you'll gain: Apache Hadoop, Big Data, Apache Hive, Apache Spark, NoSQL, Data Infrastructure, File Systems, Data Processing, Data Management, Analytics, Data Science, Databases, SQL, Query Languages, Data Manipulation, Java, Data Structures, Distributed Computing, Scripting Languages, Performance Tuning

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8 reviews

    Intermediate · Specialization · 3 - 6 Months

  • K

    Khalifa University

    AI for Executives: AI for Business Decision Making

    Skills you'll gain: AI Enablement, Feature Engineering, Responsible AI, Data Preprocessing, Strategic Decision-Making, Business Leadership, Data-Driven Decision-Making, Data Ethics, Business Analytics, Natural Language Processing, Large Language Modeling, Artificial Intelligence, Predictive Analytics, Advanced Analytics, Governance, Data Governance, Systems Integration, Business Ethics, Workflow Management, Applied Machine Learning

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Washington

    Power BI Basics: Requirements to Visualizations

    Skills you'll gain: Power BI, Data Modeling, Data Transformation, Business Requirements, Star Schema, Data Visualization Software, Snowflake Schema, Relational Databases, Data Integration, Database Design, Data Import/Export, Data Cleansing, Data Analysis Expressions (DAX), Business Intelligence, Data Analysis, Stakeholder Management, Decision Making

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Get Started with User Experience (UX) Design in Miro

    Skills you'll gain: User Interface (UI), User Experience, Persona (User Experience), User Interface (UI) Design, User Flows, User Interface and User Experience (UI/UX) Design, User Experience Design, UI Components, Visualization (Computer Graphics), User Centered Design

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Alcanza tu audiencia en Instagram con influenciadores

    Skills you'll gain: Instagram, Social Media Content, Drive Engagement, Social Media, Social Media Marketing, Social Media Strategy, Content Development and Management, Brand Marketing, Customer Engagement, Target Audience, Influencing

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • YouTube Growth: Boost Your Engagement: Coursera
  • Practical Generative AI with ChatGPT: Packt
  • Reading and Comprehension of Text in English Module 2: Universidad Autónoma Metropolitana
  • AI Driven Machine Learning with Python: EDUCBA
  • GenAI for Financial Forecasting and Planning: Coursera
  • Pandas for Data Science: Duke University
  • How Science Turns Data Into Knowledge: University of Michigan
  • Big Data Processing Using Hadoop: Johns Hopkins University
  • AI for Executives: AI for Business Decision Making: Khalifa University
  • Power BI Basics: Requirements to Visualizations : University of Washington

Skills you can learn in Marketing

Market (economics) (28)
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Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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