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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • U

    University of California, Davis

    Sensory Science: Conducting Tests

    Skills you'll gain: Experimentation, Product Testing, Laboratory Testing, Laboratory Experience, Case Studies, Research Design, Consumer Behaviour, Target Market, Data Collection, Research Reports, Data Analysis, Recruitment

    4.9
    Rating, 4.9 out of 5 stars
    ·
    20 reviews

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Google Cloud でデータレイクとデータ ウェアハウスを構築する

    Skills you'll gain: Data Lakes, Data Infrastructure, Data Pipelines, Data Architecture, Data Warehousing, Data Governance, Metadata Management, Google Cloud Platform, Data Management, Cloud Storage, Big Data, Applied Machine Learning, Cloud Computing Architecture

    4.3
    Rating, 4.3 out of 5 stars
    ·
    48 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Get Started with Microsoft Forms

    Skills you'll gain: Surveys, Employee Surveys, User Feedback, Microsoft Office, Microsoft 365, Developing Training Materials, Key Performance Indicators (KPIs)

    4.4
    Rating, 4.4 out of 5 stars
    ·
    19 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • J

    Johns Hopkins University

    Intrusion Detection

    Skills you'll gain: Intrusion Detection and Prevention, Model Evaluation, Incident Response, Threat Detection, Endpoint Detection and Response, Computer Security Incident Management, Cyber Threat Hunting, Distributed Denial-Of-Service (DDoS) Attacks, Cybersecurity, Anomaly Detection, Cyber Security Strategy, Threat Management, Continuous Monitoring, Cyber Security Policies, Security Management, System Monitoring, AI Security, Virtual Machines, Network Analysis, Data Analysis

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Create a Project Management Dashboard using Bitrix24

    Skills you'll gain: Project Management Software, Dashboard, Project Management, Calendar Management, Collaborative Software, Milestones (Project Management)

    4.5
    Rating, 4.5 out of 5 stars
    ·
    36 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Getting Started with BigQuery GIS for Data Analysts

    Skills you'll gain: Spatial Data Analysis, Geographic Information Systems, Geospatial Information and Technology, Geospatial Mapping, Data Analysis, Big Data, Data Visualization, Analytics, Google Cloud Platform, Network Analysis, Cloud Management, Data Access, Query Languages

    4.3
    Rating, 4.3 out of 5 stars
    ·
    16 reviews

    Beginner · Project · Less Than 2 Hours

  • A

    AI CERTs

    AI for Executives & Strategy

    Skills you'll gain: Responsible AI, Strategic Leadership, AI Enablement, Business Strategy, Data Ethics, Organizational Strategy, Business Transformation, Project Management Software, Artificial Intelligence, Business Process Automation, Emerging Technologies, Business Ethics, Governance, Data-Driven Decision-Making, Workforce Planning

    Beginner · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Engajamento, Conversão e o Consumidor

    Skills you'll gain: Marketing Analytics, Data Visualization, Sales Strategy, Marketing Strategies, Digital Media Strategy, Data Visualization Software, Customer Engagement, Analytics, Consumer Behaviour, Market Analysis, Regression Analysis, Statistical Analysis, Exploratory Data Analysis, Pandas (Python Package), Decision Tree Learning, Decision Making, Logistic Regression, Artificial Neural Networks

    Beginner · Course · 1 - 4 Weeks

  • A

    AI CERTs

    AI Essentials

    Skills you'll gain: Agentic systems, Generative AI Agents, AI Workflows, Artificial Intelligence and Machine Learning (AI/ML), Emerging Technologies, Business Ethics, Deep Learning, Social Impact, Ethical Standards And Conduct, Problem Solving, Analysis, Business Planning

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Data Engineer, Big Data and ML on Google Cloud auf Deutsch

    Skills you'll gain: Model Deployment, Google Cloud Platform, Dataflow, Data Pipelines, Data Warehousing, Data Lakes, Real Time Data, Dashboard, Cloud Engineering, Tensorflow, Data Infrastructure, Apache Spark, Data Preprocessing, Big Data, Extract, Transform, Load, Cloud Storage, Performance Tuning, PySpark, Data Transformation, Data Processing

    Intermediate · Specialization · 3 - 6 Months

  • I

    Illinois Tech

    Introduction to Time Series

    Skills you'll gain: Time Series Analysis and Forecasting, R Programming, Statistical Analysis, Statistical Software, Forecasting, Statistical Modeling, Data Analysis, Statistical Methods, Statistical Visualization, Data Presentation, Probability & Statistics, Model Evaluation, Statistical Hypothesis Testing

    4.1
    Rating, 4.1 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    CertNexus

    Follow a Machine Learning Workflow

    Skills you'll gain: Data Preprocessing, Data Analysis, Data Collection, AI Workflows, Statistical Analysis, Model Deployment, Artificial Intelligence and Machine Learning (AI/ML), Data Cleansing, Applied Machine Learning, Predictive Modeling, Machine Learning, Model Evaluation, Descriptive Statistics, Feature Engineering, Machine Learning Algorithms, Process Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    21 reviews

    Intermediate · Course · 1 - 3 Months

Searches related to marketing analytics

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1…312313314…457

In summary, here are 10 of our most popular marketing analytics courses

  • Sensory Science: Conducting Tests: University of California, Davis
  • Google Cloud でデータレイクとデータ ウェアハウスを構築する: Google Cloud
  • Get Started with Microsoft Forms: Coursera
  • Intrusion Detection: Johns Hopkins University
  • Create a Project Management Dashboard using Bitrix24: Coursera
  • Getting Started with BigQuery GIS for Data Analysts: Google Cloud
  • AI for Executives & Strategy: AI CERTs
  • Engajamento, Conversão e o Consumidor: Fundação Instituto de Administração
  • AI Essentials: AI CERTs
  • Data Engineer, Big Data and ML on Google Cloud auf Deutsch: Google Cloud

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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