Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Persona (User Experience), User Experience Design, User Interface (UI), Miro AI, User Experience, User Centered Design, Customer Insights, Collaborative Software, Diversity and Inclusion, Product Development
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Apache Spark, Apache Hadoop, Data Lakes, Big Data, Linux Commands, File Systems, Data Management, Command-Line Interface, Data Processing, Software Installation, Distributed Computing, System Configuration
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Unsupervised Learning, Applied Machine Learning, Plotly, Data Visualization, Machine Learning, Social Sciences, Socioeconomics, Machine Learning Algorithms, Scikit Learn (Machine Learning Library), Exploratory Data Analysis, Data Analysis, Python Programming
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Email Marketing, Campaign Management, Personalized Service, Marketing Materials, Content Creation, Branding
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: TikTok, Drive Engagement, Social Media Management, Customer Engagement, Social Media Strategy, Social Media, Social Media Marketing, Community Development, Content Strategy
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Social Media Content, Content Strategy, Social Media Marketing, Brand Marketing, Business Planning, Social Media Strategy, Content Creation, Brand Management, Target Audience
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Computer Systems, Informatics, Data Processing, Data Sharing, Computing Platforms, Bioinformatics, Data Storage, Computer Literacy, Computer Hardware, Big Data, Capacity Management, Data Centers, Computer Security Awareness Training, Cloud Computing, Oncology
Beginner · Course · 1 - 3 Months

Skills you'll gain: Social Media Content, Social Media Strategy, Social Media Management, Social Media, Content Creation, Social Media Marketing, Instagram, Scheduling, Facebook, Pinterest, LinkedIn, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Governance, Digital Transformation, Real Time Data, Looker (Software), Data Strategy, Google Cloud Platform, Dataflow, Data Storage, Data Management, Cloud Storage, Data Transformation, Data Warehousing, Big Data, Business Intelligence, Analytics, Data Quality, Data Access, Data-Driven Decision-Making
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Manipulation, Data Pipelines, Data Transformation, Data Quality, Data Cleansing, Data Preprocessing, Data Import/Export, Extract, Transform, Load, Exploratory Data Analysis, Big Data, Google Analytics
Intermediate · Project · Less Than 2 Hours
Skills you'll gain: Responsible AI, Data Ethics, HR Tech, AI Personalization, Automation, Employee Onboarding, Human Resource Strategy, AI Enablement, Generative AI Agents, Business Ethics, User Feedback, Document Management, Personalized Service, ChatGPT, Employee Engagement, Data Analysis
Intermediate · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Model Evaluation, Time Series Analysis and Forecasting, Feature Engineering, Inventory Management System, Demand Planning, Matplotlib, Inventory Control, Predictive Modeling, Forecasting, Exploratory Data Analysis, Pandas (Python Package), Data Analysis, Product Knowledge, Statistical Modeling, Data Manipulation, Machine Learning
Intermediate · Course · 1 - 4 Weeks