Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: User Research, User Feedback, Project Scoping, Data Presentation, Analysis, Data Analysis, Mobile Banking, Data Collection
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Marketing Strategies, Digital Marketing, Marketing, Marketing Analytics, Sales Strategy, Digital Advertising, Consumer Behaviour, Brand Strategy, Branding, Performance Measurement, A/B Testing, Community Development
Beginner · Course · 1 - 4 Weeks

Fudan University
Skills you'll gain: Game Design, Intellectual Property, Video Game Development, Production Process, Business, Company, Product, and Service Knowledge, Regulation and Legal Compliance, Innovation, Product Marketing, Case Studies
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Logo Design, Graphic Design, Branding, Content Creation, Target Audience, Presentations, Customer Engagement, Social Media Content, Brand Awareness, Creativity, Social Media, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Plotly, Interactive Data Visualization, Data Visualization Software, Scatter Plots, Ggplot2, Data Analysis, Python Programming, Data Science, Machine Learning
Intermediate · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Project Closure, Project Portfolio Management, Negotiation, Agile Methodology, Product Roadmaps, Project Management, Agile Project Management, Project Performance, Product Lifecycle Management, Project Risk Management, Innovation, Auditing, Resource Allocation, New Product Development, Team Leadership, Leadership
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Graphic Design, Design, Marketing Design, Creative Design, Typography, Design Elements And Principles, Marketing Materials
Intermediate · Guided Project · Less Than 2 Hours
Starweaver
Skills you'll gain: AI Enablement, Market Opportunities, Scalability, Entrepreneurship, Business Strategy, ChatGPT, Business Process Automation, Business Analysis, Responsible AI, Artificial Intelligence, Cost Reduction, Generative AI, Innovation, Automation, Customer experience improvement
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Sampling (Statistics), Statistical Hypothesis Testing, Data-Driven Decision-Making, Descriptive Statistics, Correlation Analysis, Data Analysis, Probability Distribution, Statistical Software, Statistics, Statistical Analysis, Estimation, R (Software), Data Visualization, Risk Analysis, Probability, Statistical Methods, R Programming, Return On Investment, Probability & Statistics, Problem Solving
Build toward a degree
Beginner · Specialization · 3 - 6 Months

LearnQuest
Skills you'll gain: Data Warehousing, Data Architecture, Data Storage, Extract, Transform, Load, Database Architecture and Administration, Data Integration, Star Schema, Cloud Storage, Data Mart, Database Design, Snowflake Schema, Query Languages, Metadata Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Facebook, LinkedIn, Content Creation, Social Media Content, Social Media, Graphic Design, Social Media Marketing, Marketing Design, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

University of Illinois Urbana-Champaign
Skills you'll gain: Product Lifecycle Management, Performance Measurement, Business Strategy, Data Visualization Software, Business Analysis, Strategic Communication, Competitive Analysis, Organizational Strategy, Analytics, Accounting, Business, Corporate Strategy, Marketing, Innovation, Consumer Behaviour, Data Analysis
Beginner · Course · 1 - 3 Months