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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • E

    EDUCBA

    Splunk Administration and Advanced Topics

    Skills you'll gain: Splunk, Data Modeling, Role-Based Access Control (RBAC), System Monitoring, Incident Response, Computer Security Incident Management, User Accounts, Security Information and Event Management (SIEM), Authorization (Computing), Machine Learning, Event Monitoring, Systems Administration, Performance Tuning, Data Visualization, Threat Detection, Anomaly Detection, Continuous Monitoring, Correlation Analysis, Data Analysis, Authentications

    4.8
    Rating, 4.8 out of 5 stars
    ·
    49 reviews

    Advanced · Course · 1 - 4 Weeks

  • I

    Indian Institute of Technology Guwahati

    Foundations and Advanced Practices in UX Design

    Skills you'll gain: User Research, UI/UX Research, User Experience, Competitive Analysis, User Experience Design, Information Architecture, Interaction Design, User Flows, Persona (User Experience), Qualitative Research, User Centered Design, User Interface (UI) Design, Wireframing, Human Computer Interaction, Usability, User Interface (UI), Usability Testing, Conceptual Design, Research Methodologies, Focus Group

    4.3
    Rating, 4.3 out of 5 stars
    ·
    14 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Get started with Microsoft Planner

    Skills you'll gain: Marketing Planning, Business Planning, Microsoft Teams, Microsoft 365, Productivity Software, Project Management Software, Timelines, Project Planning, Collaborative Software, Prioritization, Project Management, Team Management

    3.8
    Rating, 3.8 out of 5 stars
    ·
    19 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Develop Linkedin designs with Visme

    Skills you'll gain: Promotional Materials, Marketing Materials, LinkedIn, Content Creation, Social Media Content, Social Media, Graphic Design, Content Marketing, Digital Content, Digital Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Crea imprimibles digitales de enseñanza con Canva

    Skills you'll gain: Canva (Software), Design, Design Elements And Principles, Graphic and Visual Design, Digital Design, Graphic Design, Developing Training Materials, Color Theory, Journals, Digital Publishing, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    12 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Virginia

    Дизайн-мышление в инновационной деятельности

    Skills you'll gain: Design Thinking, Ideation, Innovation, Creative Problem-Solving, Brainstorming, Creativity, Open Mindset, Storytelling, Data Visualization, Strategic Thinking, Case Studies, Test Tools, Leadership and Management, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Data Visualization with Plotly Express

    Skills you'll gain: Plotly, Interactive Data Visualization, Data Visualization Software, Scatter Plots, Ggplot2, Data Analysis, Python Programming, Data Science, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    269 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    GenAI for Data Analysis : OpenAI Assistant API

    Skills you'll gain: OpenAI API, Prompt Engineering, Data Analysis, Generative AI, Data Visualization Software, Analysis, Data Manipulation, Artificial Intelligence, Python Programming

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • L

    Logical Operations

    Data Analysis and Visualization with Microsoft Excel

    Skills you'll gain: Data Storytelling, Data Analysis Expressions (DAX), Excel Formulas, Data Transformation, Data Presentation, Microsoft Excel, Data Visualization, Sampling (Statistics), Dashboard, Data Visualization Software, Spreadsheet Software, Report Writing, Pivot Tables And Charts, Data Analysis, Statistical Analysis, Data Cleansing, Microsoft Office, Geospatial Mapping, Microsoft 365, Productivity Software

    3.9
    Rating, 3.9 out of 5 stars
    ·
    7 reviews

    Intermediate · Specialization · 3 - 6 Months

  • R

    Rice University

    Principles of Economics: Microeconomics - Down to Business

    Skills you'll gain: Business Economics, Market Dynamics, Economics, Game Theory, Supply And Demand, Operating Cost, Cost Benefit Analysis, Market Analysis, Consumer Behaviour, Policty Analysis, Research, and Development, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    37 reviews

    Beginner · Course · 1 - 3 Months

  • P

    Politecnico di Milano

    Platform Thinking: Innovation in digital business models era

    Skills you'll gain: Data Strategy, Business Modeling, Data Ethics, Design Thinking, Innovation, Customer Data Management, Augmented and Virtual Reality (AR/VR), Market Opportunities, Data Governance, Technology Strategies, Data Management, Data-Driven Decision-Making, Platform As A Service (PaaS), Product Development, Big Data, Customer Insights, Strategic Thinking, Systems Thinking, Digital Transformation, Business Transformation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    107 reviews

    Beginner · Specialization · 3 - 6 Months

  • P

    Packt

    Retrieval Augmented Generation

    Skills you'll gain: Retrieval-Augmented Generation, Large Language Modeling, LLM Application, Development Environment, Multimodal Prompts, Embeddings, Vector Databases, User Interface (UI), Generative AI, AI Workflows, AI Personalization, Prompt Engineering, Agentic systems, Data Visualization, Image Analysis, Application Development, Augmented Reality, Text Mining, Graph Theory, Query Languages

    4.3
    Rating, 4.3 out of 5 stars
    ·
    15 reviews

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Splunk Administration and Advanced Topics: EDUCBA
  • Foundations and Advanced Practices in UX Design: Indian Institute of Technology Guwahati
  • Get started with Microsoft Planner: Coursera
  • Develop Linkedin designs with Visme : Coursera
  • Crea imprimibles digitales de enseñanza con Canva : Coursera
  • Дизайн-мышление в инновационной деятельности: University of Virginia
  • Data Visualization with Plotly Express: Coursera
  • GenAI for Data Analysis : OpenAI Assistant API : Coursera
  • Data Analysis and Visualization with Microsoft Excel: Logical Operations
  • Principles of Economics: Microeconomics - Down to Business: Rice University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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