• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • U

    University of Illinois Urbana-Champaign

    Healthcare Innovation, Design, Entrepreneurship

    Skills you'll gain: Social Determinants Of Health, Community Health, Product Development, Health Systems, Business Modeling, Health Equity, Lean Six Sigma, Market Analysis, Competitive Analysis, Performance Improvement, Process Improvement, Healthcare Industry Knowledge, Stakeholder Analysis, New Product Development, Innovation, Decision Making, Operations Management, Operations, Problem Solving, Leadership

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    10 reviews

    Intermediate Ā· Specialization Ā· 3 - 6 Months

  • P

    Pontificia Universidad Católica de Chile

    Escalamiento exitoso e Innovación en los Negocios

    Skills you'll gain: Innovation, Entrepreneurship, Marketing Strategies, Financial Management, Growth Strategies, Business Strategy, Business Development, Strategic Decision-Making, Business Management, Global Marketing, Governance, International Finance, Organizational Structure, Fundraising

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    152 reviews

    Mixed Ā· Course Ā· 1 - 3 Months

  • T

    Tecnológico de Monterrey

    Desarrollo de tu marca personal

    Skills you'll gain: Branding, Marketing Planning, Strategic Marketing, Brand Awareness, Brand Management, Social Media, Marketing, Social Media Marketing, Marketing Strategies, Persona Development, Professional Development, Professional Networking, Goal Setting, Content Creation, Value Propositions, Entrepreneurship, Innovation, Competitive Analysis

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    86 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • 2

    28DIGITAL

    Privacy in the Western World

    Skills you'll gain: Personally Identifiable Information, Information Privacy, Law, Regulation, and Compliance, Data Ethics, International Relations, Cybersecurity, World History, European History, Research, Political Sciences

    4.5
    Rating, 4.5 out of 5 stars
    Ā·
    216 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • E

    ESSEC Business School

    L'investissement Ć  impact : les nouvelles frontiĆØres

    Skills you'll gain: Sustainable Development, Social Impact, Environmental Social And Corporate Governance (ESG), Sustainable Business, Economic Development, Asset Management, Investment Management, Investments, Return On Investment, Market Trend, Finance, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    77 reviews

    Mixed Ā· Course Ā· 1 - 4 Weeks

  • C

    Coursera

    Supply Chain Network Optimization Using MILP on RStudio

    Skills you'll gain: Operations Research, Supply Chain, Supply Chain Management, Supply Chain Planning, Operational Analysis, Process Improvement and Optimization, Capacity Planning, Production Planning, Data Analysis, R Programming

    4.4
    Rating, 4.4 out of 5 stars
    Ā·
    14 reviews

    Beginner Ā· Guided Project Ā· Less Than 2 Hours

  • U

    University of Michigan

    Generative AI: Labor and the Future of Work

    Skills you'll gain: Generative AI, AI Enablement, Automation, Human Resources, Workforce Management, Artificial Intelligence, Responsible AI, Workforce Planning, Socioeconomics, digital literacy, Data Ethics, Leadership and Management, Change Management

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    64 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Y

    Yad Vashem

    The Holocaust through the Perspective of Primary Sources

    Skills you'll gain: Research, European History, World History, Photography, Case Studies, Investigation, Qualitative Research, Research Methodologies

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    13 reviews

    Intermediate Ā· Course Ā· 1 - 3 Months

  • U

    University of Colorado Boulder

    International Finance and Accounting

    Skills you'll gain: Payment Systems, Generally Accepted Accounting Principles (GAAP), Accounting Systems, Financial Reporting, Derivatives, Price Negotiation

    Beginner Ā· Course Ā· 1 - 3 Months

  • W

    Whizlabs

    Exam Prep DP-600: Microsoft Fabric Analytics Engineer

    Skills you'll gain: Power BI, Microsoft Azure, Data Lakes, Data Analysis Expressions (DAX), Azure Synapse Analytics, Data Modeling, Data Governance, Data Warehousing, Microsoft SQL Servers, Data Analysis, Analytics, Extract, Transform, Load, Data Integration, Data Import/Export, Real Time Data, Data Mart, Data Transformation, Data Management, Data Architecture, Data Pipelines

    3.1
    Rating, 3.1 out of 5 stars
    Ā·
    17 reviews

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • N

    Northeastern University

    Intro to Strategic Management for Healthcare Organizations

    Skills you'll gain: Customer Analysis, Business Strategy, Competitive Analysis, Strategic Thinking, Organizational Strategy, Strategic Decision-Making, Corporate Strategy, Healthcare Industry Knowledge, Market Analysis, Operational Analysis, Business, Case Studies, Company, Product, and Service Knowledge, Environmental Management Systems, Critical Thinking

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    6 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • E

    Erasmus University Rotterdam

    Thought Experiments: An introduction to philosophy

    Skills you'll gain: Social Justice, Liberal Arts, Political Sciences, Systems Thinking, Creativity, Case Studies, Ethical Standards And Conduct, Research, Discussion Facilitation, Psychology

    3.9
    Rating, 3.9 out of 5 stars
    Ā·
    22 reviews

    Intermediate Ā· Course Ā· 1 - 3 Months

1…240241242…375

In summary, here are 10 of our most popular market research courses

  • Healthcare Innovation, Design, Entrepreneurship:Ā University of Illinois Urbana-Champaign
  • Escalamiento exitoso e Innovación en los Negocios:Ā Pontificia Universidad Católica de Chile
  • Desarrollo de tu marca personal:Ā Tecnológico de Monterrey
  • Privacy in the Western World:Ā 28DIGITAL
  • L'investissement Ć  impact : les nouvelles frontiĆØres:Ā ESSEC Business School
  • Supply Chain Network Optimization Using MILP on RStudio:Ā Coursera
  • Generative AI: Labor and the Future of Work:Ā University of Michigan
  • The Holocaust through the Perspective of Primary Sources:Ā Yad Vashem
  • International Finance and Accounting:Ā University of Colorado Boulder
  • Exam Prep DP-600: Microsoft Fabric Analytics Engineer:Ā Whizlabs

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrackĀ® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
Ā© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok