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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • U

    Universidad de los Andes

    Hacer negocios con multinacionales y empresas en América Latina

    Skills you'll gain: Innovation, International Finance, Global Marketing, Corporate Sustainability, Business Ethics, Strategic Partnership, New Business Development, Economic Development, Business Strategy, Sustainable Business, Entrepreneurship, Corporate Strategy, Sustainable Development, Business Economics, Competitive Analysis, Growth Strategies, Economics, Natural Resource Management, Environment and Resource Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    262 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Washington

    Data Manipulation at Scale: Systems and Algorithms

    Skills you'll gain: Big Data, Relational Databases, Database Systems, Dataflow, Databases, Data Science, Data Manipulation, Data Processing, NoSQL, Apache Spark, Distributed Computing, Apache Hadoop, SQL, Data Analysis, Query Languages, Cloud Computing, Scalability, Graph Theory, Python Programming, Algorithms

    4.3
    Rating, 4.3 out of 5 stars
    ·
    772 reviews

    Mixed · Course · 1 - 3 Months

  • R

    Rutgers the State University of New Jersey

    Supply Market Analysis

    Skills you'll gain: Market Analysis, Supplier Management, Competitive Analysis, Financial Analysis, Supply Chain Planning, Market Dynamics, Supply Chain Management, Risk Analysis, Financial Statements, Business Strategy, Case Studies, Peer Review

    4.8
    Rating, 4.8 out of 5 stars
    ·
    165 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Probability Foundations for Data Science and AI

    Skills you'll gain: Probability, Probability & Statistics, Probability Distribution, Statistics, Statistical Methods, Data Analysis, Statistical Analysis

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    284 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Exploratory Data Analysis With Python and Pandas

    Skills you'll gain: Exploratory Data Analysis, Correlation Analysis, Matplotlib, Seaborn, Data Cleansing, Data Visualization, Pandas (Python Package), Data Analysis, NumPy, Statistical Analysis, Python Programming

    4.5
    Rating, 4.5 out of 5 stars
    ·
    445 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • I

    IE Business School

    Gestión de marca y producto

    Skills you'll gain: Product Lifecycle Management, Customer experience strategy (CX), Brand Strategy, Brand Management, Branding, Brand Awareness, Product Management, Product Strategy, Brand Loyalty, New Product Development, Product Improvement, Customer Engagement, Business Strategies, User Experience, Customer Insights, Consumer Behaviour, Portfolio Management, Competitive Analysis, Employee Engagement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    752 reviews

    Beginner · Course · 1 - 3 Months

  • M

    Meta

    Advanced MySQL Topics

    Skills you'll gain: MySQL, Database Management, Stored Procedure, Database Development, SQL, Performance Tuning, Relational Databases, Query Languages, JSON, Data Analysis, Transaction Processing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    250 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    Universidade Estadual de Campinas

    Conceitos Básicos de Logística e Supply Chain

    Skills you'll gain: Transportation, Supply Chain, and Logistics, Transportation Management, Logistics, Inventory Management System, Supply Chain, Inventory Control, Supply Chain Management, Service Level, Order Management, Demand Planning, Performance Measurement, Forecasting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    433 reviews

    Beginner · Course · 1 - 3 Months

  • I

    IBM

    Unsupervised Machine Learning

    Skills you'll gain: Unsupervised Learning, Dimensionality Reduction, Scikit Learn (Machine Learning Library), Machine Learning Algorithms, Data Preprocessing, Feature Engineering, Machine Learning, Text Mining, Data Science, Big Data, Data Analysis, Algorithms

    4.7
    Rating, 4.7 out of 5 stars
    ·
    361 reviews

    Intermediate · Course · 1 - 3 Months

  • I

    IBM

    Introduction to Software, Programming, and Databases

    Skills you'll gain: Generative AI, Cloud Deployment, Artificial Intelligence, Data-Driven Decision-Making, Computer Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    464 reviews

    Beginner · Course · 1 - 3 Months

  • S

    S.P. Jain Institute of Management and Research

    Strategic Brand Management

    Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Product Lifecycle Management, Strategic Marketing, Marketing Management, Integrated Marketing Communications, Social Media Strategy, Market Share, Value Propositions, Portfolio Management, Competitive Analysis, Business Metrics, Consumer Behaviour, Storytelling, Case Studies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 3 Months

  • Q

    Queen Mary University of London

    Introduction to Market Research

    Skills you'll gain: Proposal Development, Market Research, Data Collection, Research Design, Research Methodologies, Business Research, Surveys, Research, Market Analysis, Qualitative Research, Data Analysis, Business Reporting, Business Ethics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    80 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Hacer negocios con multinacionales y empresas en América Latina: Universidad de los Andes
  • Data Manipulation at Scale: Systems and Algorithms: University of Washington
  • Supply Market Analysis: Rutgers the State University of New Jersey
  • Probability Foundations for Data Science and AI: University of Colorado Boulder
  • Exploratory Data Analysis With Python and Pandas: Coursera
  • Gestión de marca y producto: IE Business School
  • Advanced MySQL Topics: Meta
  • Conceitos Básicos de Logística e Supply Chain: Universidade Estadual de Campinas
  • Unsupervised Machine Learning: IBM
  • Introduction to Software, Programming, and Databases : IBM

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
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Digital Marketing (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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