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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • U

    University of California, Davis

    Introduction to Sensory Science

    Skills you'll gain: Food and Beverage, Consumer Behaviour, Quality Assurance, Laboratory Testing, Product Testing, Usability Testing, Science and Research, Data Collection, Nutrition and Diet, Surveys, Scientific Methods, Research, Psychology, Acceptance Testing, Analytical Testing, Biology, Product Development, Analytical Skills, Medical Science and Research, Physiology

    4.6
    Rating, 4.6 out of 5 stars
    ·
    48 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Pittsburgh

    idea 2 IMPACT: An Introduction to Translating Assistive Health Technologies and Other Products

    Skills you'll gain: Competitive Analysis, Stakeholder Analysis, Business Planning, Medical Devices, Market Analysis, New Product Development, Regulatory Affairs, Product Development, Commercialization, Problem Solving, Innovation, Healthcare 5.0, Entrepreneurship, Value Propositions, Presentations

    3.9
    Rating, 3.9 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 3 Months

  • Y

    Yale University

    Digital Media for Health Outcomes, English

    Skills you'll gain: Health Promotion, Health Education, Media and Communications, Advertising Campaigns, Program Evaluation, Patient Communication, Surveys, Behavioral Health, Digital Communications, Driving engagement, Persuasive Communication, Instagram, Facebook, Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    53 reviews

    Intermediate · Course · 1 - 3 Months

  • A

    American Psychological Association

    Observational Methods and Qualitative Data Analysis

    Skills you'll gain: Qualitative Research, Case Studies, Interviewing Skills, Data Analysis, Research Methodologies, Social Sciences, Research, Data Collection, Cultural Diversity, Psychology, Anthropology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • L

    L&T EduTech

    Design Basics of RCC Buildings

    Skills you'll gain: Architectural Drawing, Blueprint Reading, Structural Engineering, Structural Analysis, Engineering Drawings, Building Design, Engineering Documentation, Architectural Engineering, Building Codes, Civil Engineering, Construction, Engineering Practices, Engineering Calculations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    63 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    Università di Napoli Federico II

    Understanding Political Concepts

    Skills you'll gain: Political Sciences, Policy Analysis, Critical Thinking, Research, Social Sciences, Systems Thinking, Governance, Sociology, Interactive Learning, Research Methodologies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    30 reviews

    Beginner · Course · 1 - 4 Weeks

  • N

    New York University

    Richard Schechner's Introduction to Performance Studies

    Skills you'll gain: Performing Arts, Art History, Peer Review, Music Performance, World History, Intercultural Competence, Culture, Music, Ancient History, Cultural Diversity, Sociology, Anthropology, Storytelling, Media and Communications, Electronic Media

    4.8
    Rating, 4.8 out of 5 stars
    ·
    84 reviews

    Beginner · Course · 3 - 6 Months

  • U

    Università Bocconi

    Startup Calling: from idea to impact

    Skills you'll gain: Go To Market Strategy, Business Modeling, Entrepreneurship, Fundraising, Product Development, Market Research, Presentations, Value Propositions, Business Strategy, Market Analysis, Customer Insights, User Research, Competitive Analysis, Lean Methodologies, Interviewing Skills

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • P

    Pontificia Universidad Católica de Chile

    Inversiones en los mercados de capitales

    Skills you'll gain: Portfolio Management, Portfolio Risk, Investments, Financial Market, Financial Trading, Risk Management, Market Liquidity, Financial Modeling, Capital Markets, Equities, Return On Investment, Derivatives, Probability Distribution

    4.7
    Rating, 4.7 out of 5 stars
    ·
    89 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Pennsylvania

    Intellectual Property in the Healthcare Industry

    Skills you'll gain: Intellectual Property, Healthcare Industry Knowledge, Pharmaceuticals, Regulation and Legal Compliance, Health Care, Legal Strategy, Medical Science and Research, Business Valuation, Case Studies, Molecular Biology, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    148 reviews

    Beginner · Course · 1 - 4 Weeks

  • M

    Microsoft

    Visualization for Data Analysis with Power BI

    Skills you'll gain: Power BI, Data Ethics, Data Visualization Software, Data Analysis, Statistical Analysis, Correlation Analysis, Business Intelligence, Advanced Analytics, Data Analysis Expressions (DAX), Analytics, Data-Driven Decision-Making, Exploratory Data Analysis, Trend Analysis, Time Series Analysis and Forecasting, Scatter Plots, Forecasting, Geospatial Information and Technology, Root Cause Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    28 reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    ESSEC Business School

    L'investissement à impact, la finance qui change le monde

    Skills you'll gain: Due Diligence, Sustainable Development, Project Finance, Investments, Social Impact, Environmental Social And Corporate Governance (ESG), Proposal Development, Investment Banking, Entrepreneurship, Market Opportunities, Fundraising, Sustainable Business, Sales Presentations, Governance, Feasibility Studies, Needs Assessment, Stakeholder Engagement, Economic Development, Financial Analysis, Asset Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    287 reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular market research courses

  • Introduction to Sensory Science: University of California, Davis
  • idea 2 IMPACT: An Introduction to Translating Assistive Health Technologies and Other Products: University of Pittsburgh
  • Digital Media for Health Outcomes, English: Yale University
  • Observational Methods and Qualitative Data Analysis: American Psychological Association
  • Design Basics of RCC Buildings: L&T EduTech
  • Understanding Political Concepts: Università di Napoli Federico II
  • Richard Schechner's Introduction to Performance Studies : New York University
  • Startup Calling: from idea to impact: Università Bocconi
  • Inversiones en los mercados de capitales: Pontificia Universidad Católica de Chile
  • Intellectual Property in the Healthcare Industry: University of Pennsylvania

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