Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Pontificia Universidad Católica de Chile
Skills you'll gain: Social Studies, Business Strategy, Innovation, International Finance, Financial Market, Global Marketing, World History, Economics, Business Economics, Business Development, Economic Development, Entrepreneurship, Corporate Sustainability, Socioeconomics, Business Ethics, Strategic Partnership, New Business Development, Sustainable Business, Corporate Strategy, Business Modeling
Beginner · Specialization · 1 - 3 Months

University of Washington
Skills you'll gain: Public Speaking, Persuasive Communication, Presentations, Verbal Communication Skills, Communication, Storytelling, Infographics, Peer Review, Motivational Skills, Constructive Feedback, Driving engagement, Performing Arts, Concision, Diagram Design, Action Oriented, Trustworthiness, Communication Strategies, Writing, Non-Verbal Communication, Composure
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Figma (Design Software), User Experience Design, Mockups, User Centered Design, Usability Testing, User Interface (UI) Design, Design Elements And Principles, Interaction Design, Prototyping, Technical Communication, Typography, Layout Design, Animations, Color Theory
Beginner · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Target Audience, Blogs, Marketing Psychology, Online Advertising, Copywriting, Advertising, Generative AI, Content Creation, Social Media Content
Beginner · Course · 1 - 4 Weeks

The State University of New York
Skills you'll gain: Cyber Threat Intelligence, Cyber Security Policies, Cybersecurity, International Relations, Cyber Governance, Network Infrastructure, Conflict Management, Security Management, Political Sciences, Media and Communications, Psychology
Mixed · Course · 1 - 3 Months
Skills you'll gain: Overcoming Objections, Closing (Sales), Sales, Marketing Psychology, Regional Sales, Sales Process, Consumer Behaviour, Upselling, Customer Relationship Management, Sales Presentation, Customer Analysis, Negotiation, Price Negotiation, Contract Negotiation, Virtual Teams, Customer Retention, Cross-Channel Marketing, Account Management, Personalized Service, Customer Relationship Building
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Needs Assessment, Rapport Building, Communication, Active Listening
Intermediate · Course · 1 - 4 Weeks
University of Virginia
Skills you'll gain: Usability Testing, Agile Product Development, User Story, Continuous Delivery, Persona Development, Agile Software Development, Sprint Planning, Peer Review, Agile Methodology, Product Testing, Agile Project Management, Team Performance Management, Team Management, Design Thinking, Team Building, Customer Analysis, Analytics, Product Development, Business Analytics, Persona (User Experience)
Beginner · Specialization · 3 - 6 Months
IE Business School
Skills you'll gain: Production Planning, Advertising Campaigns, Advertising, Brand Strategy, Marketing Design, Branding, Creative Design, Proposal Development, Storytelling, Production Process, Marketing Communications, Photography, Presentations, Brainstorming, Campaign Management, Creativity, Value Propositions, Target Audience
Beginner · Course · 1 - 3 Months

Skills you'll gain: Facebook, Marketing Budgets, Budget Management, Advertising, Paid media, Social Media Content, Social Media Campaigns, Social Media, Content Performance Analysis, Customer Insights, Business Strategy, User Research, Business Analysis
Intermediate · Guided Project · Less Than 2 Hours

University of California San Diego
Skills you'll gain: Graph Theory, Algorithms, Network Routing, Programming Principles, Social Network Analysis, Data Structures, Network Analysis, Network Model
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Predictive Modeling, Data Visualization, Data Presentation, Data-Driven Decision-Making, Advanced Analytics, Business Analytics, AI Enablement, Business Reporting, Global Marketing, User Feedback, Regional Sales, Presentations, Key Performance Indicators (KPIs), Law, Regulation, and Compliance
Beginner · Course · 1 - 4 Weeks