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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • S

    Snowflake

    Snowflake Data Engineering

    Skills you'll gain: Data Engineering, Data Pipelines, Database Management, Data Manipulation, Databases, Data Transformation, Extract, Transform, Load, Data Warehousing, Change Control, DevOps, Cloud Development, SQL, Data Integration, CI/CD, Application Development, Artificial Intelligence and Machine Learning (AI/ML), Role-Based Access Control (RBAC), Software Development Tools, Stored Procedure, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    340 reviews

    Beginner · Professional Certificate · 1 - 3 Months

  • U

    University of New Mexico

    International Business II

    Skills you'll gain: International Finance, Entrepreneurship, Global Marketing, Business Management, New Business Development, Business, Organizational Structure, Intercultural Competence, Workforce Management, Operations Management, Organizational Strategy, Business Strategy, Economics, Market Dynamics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    800 reviews

    Mixed · Course · 1 - 3 Months

  • T

    Tecnológico de Monterrey

    Gestión de Marca

    Skills you'll gain: Brand Management, Brand Strategy, Branding, Brand Awareness, Brand Loyalty, Marketing Planning, Strategic Marketing, Marketing Management, Strategic Partnership, Social Media, Marketing, Marketing Communications, Social Media Marketing, Consumer Behaviour, Marketing Strategies, Customer experience strategy (CX), Persona Development, Organizational Strategy, Internal Communications, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    306 reviews

    Intermediate · Specialization · 3 - 6 Months

  • M

    Microsoft

    Data Modeling in Power BI

    Skills you'll gain: Data Analysis Expressions (DAX), Data Modeling, Star Schema, Power BI, Database Design, Data Warehousing, Business Intelligence, Data Analysis, Time Series Analysis and Forecasting, Performance Tuning, Data Visualization

    4.3
    Rating, 4.3 out of 5 stars
    ·
    811 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    UNSW Sydney (The University of New South Wales)

    Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences

    Skills you'll gain: Storytelling, User Experience Design, Driving engagement, Content Creation, Storyboarding, Animation and Game Design, Augmented and Virtual Reality (AR/VR), Design Strategies, Emerging Technologies, Qualitative Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    962 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Michigan

    Mindware: Critical Thinking for the Information Age

    Skills you'll gain: Data Analysis, Analytical Skills, Experimentation, Critical Thinking, Research Design, Behavioral Economics, Decision Making, Regression Analysis, Statistical Inference, Probability, Correlation Analysis, Adaptability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.4K reviews

    Beginner · Course · 1 - 3 Months

  • E

    Edge Impulse

    Introduction to Embedded Machine Learning

    Skills you'll gain: Model Evaluation, Applied Machine Learning, Embedded Software, Data Preprocessing, Embedded Systems, Machine Learning, Artificial Neural Networks, Artificial Intelligence and Machine Learning (AI/ML), Data Ethics, Deep Learning, Model Deployment, Convolutional Neural Networks, Data Analysis, Feature Engineering, Computer Programming, Digital Signal Processing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    751 reviews

    Intermediate · Course · 1 - 4 Weeks

  • I

    IESE Business School

    The Art of Storytelling

    Skills you'll gain: Storytelling, Public Speaking, Oral Expression, Presentations, Verbal Communication Skills, Persuasive Communication, Content Creation, Drive Engagement, Writing, Non-Verbal Communication, Active Listening

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad Nacional Autónoma de México

    Ser más creativos

    Skills you'll gain: Creativity, Creative Thinking, Brainstorming, Design Thinking, Creative Problem-Solving, Curiosity, Innovation, Cognitive flexibility, Problem Solving, Dealing With Ambiguity, Persona (User Experience)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.3K reviews

    Mixed · Course · 1 - 3 Months

  • C

    California Institute of the Arts

    Building Your Freelancing Career

    Skills you'll gain: Intellectual Property, Business Planning, Competitive Analysis, Financial Data, Business Risk Management, Financial Acumen, Tax Preparation, Business Process Automation, Budget Management, Business Strategy, Contract Management, Peer Review, Process Improvement, Financial Analysis, Financial Forecasting, Small Business Accounting, Client Services, Entrepreneurship, Marketing, Leadership and Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    438 reviews

    Beginner · Specialization · 3 - 6 Months

  • A

    Amazon Web Services

    Building Data Lakes on AWS

    Skills you'll gain: Data Lakes, Data Visualization, Data Architecture, Amazon Web Services, Data Engineering, Data Infrastructure, Data Warehousing, Data Processing, Amazon S3, Query Languages, AWS Identity and Access Management (IAM), Data Management, Data Transformation, Data Governance, Data Import/Export, Data Storage, Data Science, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    308 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Virginia

    Cost and Economics in Pricing Strategy

    Skills you'll gain: Price Negotiation, Market Dynamics, Product Strategy, Revenue Management, Cost Accounting, Economics, Demand Planning, Cost Benefit Analysis, Consumer Behaviour, Case Studies, Marketing Channel, Customer Analysis, Regression Analysis, Competitive Analysis, Statistical Methods

    4.8
    Rating, 4.8 out of 5 stars
    ·
    694 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Snowflake Data Engineering: Snowflake
  • International Business II: University of New Mexico
  • Gestión de Marca: Tecnológico de Monterrey
  • Data Modeling in Power BI: Microsoft
  • Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences: UNSW Sydney (The University of New South Wales)
  • Mindware: Critical Thinking for the Information Age : University of Michigan
  • Introduction to Embedded Machine Learning: Edge Impulse
  • The Art of Storytelling: IESE Business School
  • Ser más creativos: Universidad Nacional Autónoma de México
  • Building Your Freelancing Career: California Institute of the Arts

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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