Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Coursera
Skills you'll gain: Canva (Software), Timelines, Marketing Materials, Product Demonstration, Presentations, Marketing Design, Value Propositions, Sales Presentation, Sales Presentations, Team Oriented, Graphic Design, Entrepreneurship
Intermediate · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Generative AI, AI Product Strategy, AI Enablement, Business Solutions, Customer experience strategy (CX), Innovation, Performance Analysis, Performance Measurement, Project Risk Management, Solution Design, Experience Design, Communication Strategies, Stakeholder Communications, Process Design, Business Transformation, Business Risk Management, Business Strategy, Agile Product Development, Talent Acquisition, Recruitment Strategies
Beginner · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Analytical Skills, Data Ethics, Predictive Modeling, Model Evaluation, Unsupervised Learning, Natural Language Processing, Analysis, Predictive Analytics, Regression Analysis, Data Mining, Data Strategy, Statistical Analysis, Data Science, Social Media, Text Mining, Anomaly Detection, Business Analytics, Decision Tree Learning, Supervised Learning, Cloud Computing
Beginner · Specialization · 3 - 6 Months

Tecnológico de Monterrey
Skills you'll gain: Brand Strategy, Branding, Brand Management, Brand Awareness, Brand Loyalty, Strategic Marketing, Strategic Partnership, Organizational Strategy, Business Strategy, Marketing Strategies, Customer experience improvement, Growth Strategies, Strategic Communication, Market Share, New Business Development, Consumer Behaviour, User Experience, Product Lifecycle Management, Competitive Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Team Building, Virtual Teams, Team Management, Conflict Management, Teamwork, Leadership, Project Management, Project Management Institute (PMI) Methodology, Intercultural Competence, Communication Strategies, Stakeholder Management, Communication, Emotional Intelligence, Goal Setting
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Mergers & Acquisitions, Financial Analysis, Financial Statement Analysis, Finance, Financial Modeling, Return On Investment, Investment Management, Capital Budgeting, Cash Management, Corporate Finance, Business Valuation, Cash Flow Forecasting, Working Capital, Performance Measurement, Risk Analysis
Build toward a degree
Beginner · Course · 1 - 4 Weeks

University of Virginia Darden School Foundation
Skills you'll gain: Branding, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Brand Management, Brand Loyalty, Generative AI Agents, Digital Advertising
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Stakeholder Management, Product Management, Product Roadmaps, Stakeholder Communications, Competitive Analysis, Product Lifecycle Management, Product Development, New Product Development, Market Research, Product Strategy, Market Analysis, Agile Methodology, Product Requirements, Business Strategy, Value Propositions, Communication, Prioritization
Beginner · Course · 1 - 3 Months

Lund University
Skills you'll gain: Intellectual Property, Legal Writing, Law, Regulation, and Compliance, Business Strategy, Competitive Analysis, Mergers & Acquisitions, Advocacy, Commercialization, Brand Strategy, Procurement
Beginner · Course · 1 - 3 Months

Starweaver
Skills you'll gain: Responsible AI, AI Enablement, Technology Roadmaps, Organizational Change, AI Product Strategy, Stakeholder Engagement, Google Gemini, Anthropic Claude, Business Strategy, Strategic Leadership, Leadership, Business Transformation, Change Management, Content Strategy, Corporate Communications, Digital Media Strategy, Non-Verbal Communication, Verbal Communication Skills, Communication Strategies, Communication
Intermediate · Specialization · 1 - 4 Weeks

IIMA - IIM Ahmedabad
Skills you'll gain: Digital Transformation, Business Transformation, Stakeholder Engagement, Organizational Change, Change Management, Business Modeling, Enterprise Architecture, Cloud Computing Architecture, Governance, Data-Driven Decision-Making, Workforce Development, Overcoming Objections, Cybersecurity
Beginner · Course · 1 - 3 Months

IESE Business School
Skills you'll gain: Case Studies, Financial Analysis, Market Share, People Management, Strategic Decision-Making, Marketing Management, Business Management, Corporate Strategy, Decision Making, Financial Statement Analysis, Business Analysis, Strategic Thinking, Consumer Behaviour, Complex Problem Solving, Brand Management, Leadership and Management
Beginner · Course · 1 - 3 Months