• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for UI UX Design

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Design Research, Persona (User Experience), User Interface and User Experience (UI/UX) Design, Design Software, AI Workflows, User Interface (UI) Design, Brainstorming, Real Time Data, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Large Language Modeling, Human Centered Design, AI Personalization, User Story, Wireframing, Ideation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    Ethics in Public Policy

    Skills you'll gain: Policy Analysis, Social Justice, Ethical Standards And Conduct, Public Policies, Political Sciences, Economics, Policy, and Social Studies, Governance, Social Sciences, Economics, International Relations, Case Studies

    4.3
    Rating, 4.3 out of 5 stars
    ·
    23 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of California, Irvine

    Chemerinsky on Constitutional Law – Individual Rights and Liberties

    Skills you'll gain: Case Law, Court Systems, Legal Research, Social Justice, Law, Regulation, and Compliance, Social Studies, Civil Law, Policy Analysis, Case Studies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    85 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Austral

    La enseñanza de las Ciencias Naturales en la escuela primaria

    Skills you'll gain: Student Engagement, Teaching, General Science and Research, Pedagogy, Scientific Methods, Biology, Experimentation, Diversity Awareness

    4.8
    Rating, 4.8 out of 5 stars
    ·
    130 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Buyer Journeys and Classify Content

    Skills you'll gain: Content Marketing, Content Strategy, Content Management, Customer Analysis, Marketing Operations, Marketing Strategies, Gap Analysis, Strategic Marketing, Content Development and Management, Customer experience strategy (CX), Consumer Behaviour, Marketing Materials, Content Creation, Sales Process

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    Nanjing University

    理解马克思

    Skills you'll gain: Systems Thinking, Economics, European History, World History, Social Sciences, Socioeconomics, Political Sciences, International Relations, Sociology, Economic Development, Labor Law, Research

    4.3
    Rating, 4.3 out of 5 stars
    ·
    65 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM IT Project Manager

    Skills you'll gain: User Story, Software Development Life Cycle, Stakeholder Engagement, Software Architecture, Project Management Life Cycle, Resource Management, Peer Review, Agile Software Development, Earned Value Management, Scrum (Software Development), Stakeholder Management, Agile Methodology, Project Risk Management, Project Management, Information Technology, Risk Management, Interviewing Skills, Agile Project Management, Leadership, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free
    Free
    S

    Sciences Po

    Cities are back in town : sociologie urbaine pour un monde globalisé

    Skills you'll gain: Social Sciences, Political Sciences, World History, Cultural Diversity, Sociology, Demography, Sustainable Development, International Relations, Economics, Technology Strategies, Qualitative Research, Governance

    4.2
    Rating, 4.2 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    D

    DeepLearning.AI

    Generative AI for Everyone

    Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, Large Language Modeling, ChatGPT, AI Product Strategy, AI Security, Artificial Intelligence, Automation, Cloud Applications, Social Impact

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Prospectiva jurídica

    Skills you'll gain: Legal Research, Policy Analysis, Public Policies, Policy Development, Research Methodologies, Systems Thinking, Social Sciences, Trend Analysis, Social Justice, Qualitative Research, Ethical Standards And Conduct, Creativity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    56 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    V

    Vanderbilt University

    The Future of Education with AI: Exploring Perspectives

    Skills you'll gain: Education Software and Technology, Digital pedagogy, Artificial Intelligence, AI Personalization, Generative AI, Responsible AI, digital literacy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    35 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad Austral

    Jugar y Aprender Matemática en aulas heterogéneas

    Skills you'll gain: Mathematics Education, Childhood Education and Development, Teaching, Geometry, Arithmetic, Pedagogy, Learning Theory, Discussion Facilitation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    176 reviews

    Beginner · Course · 1 - 4 Weeks

1…101102103…492

In summary, here are 10 of our most popular social media marketing courses

  • Generative AI for UI UX Design: IBM
  • Ethics in Public Policy: O.P. Jindal Global University
  • Chemerinsky on Constitutional Law – Individual Rights and Liberties: University of California, Irvine
  • La enseñanza de las Ciencias Naturales en la escuela primaria: Universidad Austral
  • Buyer Journeys and Classify Content: Coursera
  • 理解马克思: Nanjing University
  • IBM IT Project Manager: IBM
  • Cities are back in town : sociologie urbaine pour un monde globalisé: Sciences Po
  • Generative AI for Everyone: DeepLearning.AI
  • Prospectiva jurídica: Universidad Nacional Autónoma de México

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok