• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Master Digital Basics

    Skills you'll gain: Marketing Effectiveness, Marketing Analytics, Digital Advertising, Marketing Channel, Digital Marketing, Social Media Marketing, Google Analytics, Content Marketing, Email Marketing, Marketing Budgets, Performance Measurement, Search Engine Marketing, Marketing, Brand Awareness, digital literacy, Communication Systems, Devops Tools, Communication

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Geneva

    International Organizations for Interpreters

    Skills you'll gain: Multilingualism, Language Interpretation, Translation, and Studies, Language Competency, International Relations, Diplomacy, World History, Policty Analysis, Research, and Development, Political Sciences, Intercultural Competence, Governance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    128 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of London

    ICT in Primary Education: Transforming children's learning across the curriculum

    Skills you'll gain: Digital pedagogy, Education Software and Technology, Technology Strategies, digital literacy, End User Training and Support, Technical Support, Digital Transformation, Innovation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    199 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    É

    École Polytechnique

    Comment rédiger et publier un article scientifique (Enseignement par projet)

    Skills you'll gain: Peer Review, Journals, Writing, Research, Science and Research, Research Methodologies, Editing, Proofreading, Document Management, Ethical Standards And Conduct, Qualitative Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    126 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Online education: The foundations of online teaching

    Skills you'll gain: Digital pedagogy, Learning Management Systems, digital literacy, Teaching, Education Software and Technology, Pedagogy, Instructional Design, Professional Development, Emerging Technologies, Augmented and Virtual Reality (AR/VR)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    303 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    ESSEC Business School

    Les alliances qui changent les territoires : partenariats entre acteurs publics, acteurs privés et structures d'intérêt général pour le bien commun

    Skills you'll gain: Community Development, Strategic Partnership, Social Impact, Sustainable Development, Program Evaluation, Relationship Building, Cross-Functional Collaboration, Innovation, Fundraising and Crowdsourcing, Governance, Stakeholder Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    86 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Igualdad de género y derechos humanos

    Skills you'll gain: Social Justice, Diversity Awareness, Cultural Diversity, Diversity Equity and Inclusion Initiatives, Cultural Responsiveness, Advocacy, Public Policies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    137 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Introduction to Archaeology: Knowing The Past

    Skills you'll gain: Ancient History, Anthropology, Art History, Scientific Methods, Peer Review, Social Sciences, Research, World History, Culture, Research Methodologies, Cultural Diversity, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Trastorno por Déficit de Atención con Hiperactividad (TDAH)

    Skills you'll gain: Autism Spectrum Disorders, Mental and Behavioral Health Specialties, Psychiatry, Mental Health Diseases and Disorders, Cognitive Behavioral Therapy, Child Development, Treatment Planning, Clinical Assessment, Patient Treatment, Behavior Management, Patient Evaluation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    228 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Patent Law

    Skills you'll gain: Intellectual Property, Legal Strategy, Legal Risk, Regulation and Legal Compliance, Case Studies, Business Requirements, Case Law, Business Strategy, Innovation, Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    317 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Manchester

    Water Supply and Sanitation Policy in Developing Countries Part 1: Understanding Complex Problems

    Skills you'll gain: Sanitation, Water Resource Management, Sustainable Development, Environmental Policy, Socioeconomics, Policty Analysis, Research, and Development, Climate Change Adaptation, Economic Development, Public Health, Economics, Supply And Demand, Cost Estimation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    350 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    U

    University of Copenhagen

    Data Literacy – What is it and why does it matter?

    Skills you'll gain: Data Literacy, digital literacy, Personally Identifiable Information, Data Ethics, Artificial Intelligence and Machine Learning (AI/ML), Journalism, Data Sharing, Big Data, Information Privacy, Data-Driven Decision-Making, Data Security, Law, Regulation, and Compliance, Data Collection, Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    254 reviews

    Beginner · Course · 1 - 4 Weeks

1…838485…492

In summary, here are 10 of our most popular social media marketing courses

  • Master Digital Basics: Coursera
  • International Organizations for Interpreters: University of Geneva
  • ICT in Primary Education: Transforming children's learning across the curriculum: University of London
  • Comment rédiger et publier un article scientifique (Enseignement par projet): École Polytechnique
  • Online education: The foundations of online teaching: Macquarie University
  • Les alliances qui changent les territoires : partenariats entre acteurs publics, acteurs privés et structures d'intérêt général pour le bien commun: ESSEC Business School
  • Igualdad de género y derechos humanos: Universidad Nacional Autónoma de México
  • Introduction to Archaeology: Knowing The Past: Rice University
  • Trastorno por Déficit de Atención con Hiperactividad (TDAH): Universidad de Palermo
  • Patent Law: University of Pennsylvania

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok