Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

University of Maryland, College Park
Skills you'll gain: Product Lifecycle Management, Enterprise Architecture, AI Product Strategy, Product Management, Responsible AI, Innovation, New Product Development, Product Strategy, User Research, Scalability, Design Thinking, Lean Methodologies, Project Portfolio Management, Governance, Product Development, Product Roadmaps, User Centered Design, Business Modeling, Resource Management, Brand Management
Intermediate · Specialization · 3 - 6 Months

University of Glasgow
Skills you'll gain: Critical Thinking, Analytical Skills, Research, Persuasive Communication, Ethical Standards And Conduct, Artificial Intelligence, Human Learning, Psychology, Learning Strategies
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Cucumber (Software), Selenium (Software), Apache Maven, Java, Object Oriented Programming (OOP), Issue Tracking, Gherkin (Scripting Language), Test Automation, Behavior-Driven Development, Test Execution Engine, Test Case, Debugging, Integration Testing, Data Structures
Intermediate · Course · 1 - 3 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Global Marketing, Cultural Sensitivity, Customer Engagement, Revenue Management, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Marketing Strategy and Techniques, Personalized Service, Brand Management, Price Negotiation, Customer Relationship Management, Business Modeling, Innovation, Content Strategy, User Experience Design, Digital Transformation, Data-Driven Decision-Making, Business Management, Artificial Intelligence, Metadata Management
Beginner · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Medical Devices, Semiconductors, Electronics Engineering, Biomedical Engineering, Manufacturing Processes, Design Specifications, Microarchitecture, Mechanical Engineering, Materials science, Engineering Analysis
Intermediate · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: LLM Application, Large Language Modeling, Model Deployment, Embeddings, Application Programming Interface (API), Restful API, Natural Language Processing, Command-Line Interface, Machine Learning
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Customer experience strategy (CX), Responsible AI, Customer Engagement, Predictive Analytics, ChatGPT, Customer Service, Google Gemini, Customer Insights, Anthropic Claude, Data-Driven Decision-Making, Artificial Intelligence, Return On Investment
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Content Creation, Target Audience, Storytelling, Brand Strategy, Branding, Social Media, Brand Awareness, Social Media Marketing, Brand Management, Content Marketing, Instagram, Market Opportunities, Value Propositions, Self-Awareness, Growth Strategies, Communication
Beginner · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: AI Personalization, AI Enablement, Responsible AI, Artificial Intelligence, Robotics, Automation, Emerging Technologies, Augmented and Virtual Reality (AR/VR), Innovation, Advanced Analytics, Predictive Analytics, Law, Regulation, and Compliance, Ethical Standards And Conduct, Cognitive flexibility, Governance, Investment Management, Decision Making
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Adobe Experience Manager, E-Commerce, Product Knowledge, Value Propositions, Scalability, Business-To-Consumer, B2B Sales, Merchandising, Order Management, Customer experience improvement
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Peer Review, Data Literacy, Research, Quantitative Research, Report Writing, Analytical Skills, Data Analysis, Research Methodologies, Statistical Analysis
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Social Media Strategy, Social Media Content, Social Media Marketing, Strategic Communication, Paid media, Content Strategy, Digital Media Strategy, Earned Media, Owned Media, Brand Strategy, Content Performance Analysis, Content Creation, Shared Media, Customer Relationship Building, Customer Engagement, Target Audience, Brand Management, Aesthetics
Intermediate · Course · 1 - 4 Weeks