Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.
University of Illinois Urbana-Champaign
Skills you'll gain: Brand Strategy, Global Marketing, Marketing Psychology, Consumer Behaviour, Brand Management, Cultural Diversity, Brand Awareness, Cultural Sensitivity, Culture, Intercultural Competence, Marketing Strategies, Marketing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Generative Model Architectures, ChatGPT, Responsible AI, OpenAI, AI Product Strategy, Data Ethics, Large Language Modeling, Leadership and Management, AI Enablement, Business Leadership, Strategic Leadership, Business Ethics, Hugging Face, Model Deployment, Legal Risk, IBM Cloud, Prototyping
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Business Leadership, Strategic Decision-Making, Business Strategy, Corporate Strategy, Business Transformation, Organizational Strategy, Artificial Intelligence, Leadership, Digital Transformation, Emerging Technologies
Beginner · Course · 1 - 4 Weeks

Vanderbilt University
Skills you'll gain: Claude Code, Prompt Engineering, ChatGPT, Generative AI Agents, Prompt Patterns, Generative AI, Multimodal Prompts, AI Workflows, AI Orchestration, LLM Application, Productivity, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Software Engineering, Software Development Tools, Software Development, Software Architecture, Automation, Software Testing, Software Design
Beginner · Specialization · 3 - 6 Months

University of Minnesota
Skills you'll gain: Performance Management, Performance Appraisal, Performance Review, Compensation Management, Compensation Strategy, Compensation and Benefits, Constructive Feedback, Workforce Planning, Human Resource Strategy, Human Resources, Employee Onboarding, Recruitment, Employee Performance Management, Recruitment Strategies, Human Capital, Full Cycle Recruitment, Talent Acquisition, Human Resources Management and Planning, Compensation Analysis, People Management
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Order Processing, Order Management, Inventory Management System, Inventory Control, Customer Relationship Management, E-Commerce, Web Analytics, Retail Management, Product Management, Content Management Systems, Editing, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Responsible AI, Program Management, Risk Management, Stakeholder Engagement, AI Enablement, Project Management Institute (PMI) Methodology, Stakeholder Analysis, Strategic Decision-Making, Business Risk Management, Strategic Planning, Prototyping, Artificial Intelligence and Machine Learning (AI/ML), Product Lifecycle Management, AI Workflows, Deep Learning, Governance
Intermediate · Specialization · 1 - 3 Months

DeepLearning.AI
Skills you'll gain: Transfer Learning, Deep Learning, Artificial Intelligence and Machine Learning (AI/ML), Applied Machine Learning, Machine Learning, Debugging, AI Product Strategy, Model Evaluation, Data-Driven Decision-Making, AI Workflows, Performance Tuning
Beginner · Course · 1 - 4 Weeks

HubSpot Academy
Skills you'll gain: Closing (Sales), Booking (Sales), Overcoming Objections, Sales Management, Sales Training, Prospecting and Qualification, Inside Sales, Sales Enablement, Sales Process, Sales Prospecting, HubSpot CRM, Lead Generation, Sales, Sales Strategy, Consultative Selling, Consumer Behaviour, Management Training And Development, Target Market, Service Level Agreement, General Sales Practices
Beginner · Specialization · 1 - 3 Months
IE Business School
Skills you'll gain: Production Planning, Advertising Campaigns, Advertising, Brand Strategy, Marketing Design, Branding, Creative Design, Proposal Development, Storytelling, Production Process, Marketing Communications, Photography, Presentations, Brainstorming, Campaign Management, Creativity, Value Propositions, Target Audience
Beginner · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Influencing, Active Listening, Negotiation, Communication, Communication Strategies, Persuasive Communication, Verbal Communication Skills, Contract Negotiation, Trustworthiness, Leadership, Interpersonal Communications, Business Communication, Strategic Communication, Relationship Building, Initiative and Leadership, Professional Networking, Innovation, Growth Mindedness, Personal Development, Optimism
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Canva (Software), Color Theory, Developing Training Materials, Digital Design, Design Elements And Principles, Graphic Design, Marketing, Social Media
Advanced · Guided Project · Less Than 2 Hours