Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.
University of California, Irvine
Skills you'll gain: Business Writing, Negotiation, Work Breakdown Structure, Project Performance, Business Correspondence, Concision, Project Planning, Communication Planning, Editing, Change Control, Grammar, Project Management, Proofreading, Risk Management, Emotional Intelligence, Performance Metric, Open Mindset, Relationship Building, Team Management, Communication
Beginner · Specialization · 3 - 6 Months

LearnQuest
Skills you'll gain: Persuasive Communication, Enterprise Sales, Stakeholder Communications, Global Marketing, Value Propositions, Milestones (Project Management)
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: TikTok, Content Performance Analysis, Online Advertising, Performance Measurement, Advertising, Digital Media Strategy, Advertising Campaigns, Performance Analysis, Digital Advertising, Marketing Analytics, Marketing, Marketing Strategies, E-Commerce, Social Media Marketing, Campaign Management, Market Analysis
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: WordPress, Content Management Systems, Web Content, Web Design and Development, Web Design, Web Development, Blogs, Social Media, Content Management, Marketing, Design, Computer Science
Advanced · Guided Project · Less Than 2 Hours

Skills you'll gain: Sales Presentations, Lead Generation, Selling Techniques, Sales Prospecting, Sales Strategy, Microsoft Copilot, Sales Development, AI Personalization, Personalized Service, Sales Enablement, Presentations, Customer Analysis, AI Enablement, Data Validation, Prompt Engineering
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: Consultative Selling, Communication, Consumer Behaviour, Trustworthiness, Marketing Psychology, Solution Selling, Sales Presentation, Persuasive Communication, Sales, Sales Strategy, Needs Assessment, Customer Relationship Building, Rapport Building, Influencing, Customer Insights, Storytelling, Empathy, Target Audience, Cultural Sensitivity
Intermediate · Course · 1 - 4 Weeks

California Institute of the Arts
Skills you'll gain: Intellectual Property, Business Planning, Competitive Analysis, Risk Management, Tax Preparation, Business Process Automation, Budget Management, Business Strategy, Contract Management, Peer Review, Process Improvement, Financial Analysis, Financial Forecasting, Small Business Accounting, Customer experience improvement, Sales Process, Client Services, Entrepreneurship, Marketing, Leadership and Management
Beginner · Specialization · 3 - 6 Months

LearnQuest
Skills you'll gain: Lead Generation, Persona Development, Target Audience, Global Marketing, Storytelling, Sales, Social Media Marketing, Sales Strategy, Social Media, Customer Engagement, Customer Relationship Building, Professional Networking, LinkedIn, Cultural Diversity
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Consultative Selling, Account Strategy, Account Management, Solution Selling, Sales, Sales Strategy, Negotiation, Enterprise Sales, B2B Sales, Price Negotiation, Sales Pipelines, Business Ethics, Conflict Management, Overcoming Objections, AI Personalization, Value Propositions, Ethical Standards And Conduct, Stakeholder Management, Proposal Development, Customer Retention
Beginner · Course · 1 - 4 Weeks

Starweaver
Skills you'll gain: Customer experience strategy (CX), Service Design, Change Management, Hospitality Management, Social Media Marketing, Process Mapping, Key Performance Indicators (KPIs), Hospitality Services, Social Media, Design Thinking, Brand Marketing, Service Management, Customer experience improvement, Digital Marketing, Design, Social Media Management, Prototyping, Content Marketing, Leadership, Search Engine Optimization
Intermediate · Specialization · 1 - 3 Months

University of Virginia
Skills you'll gain: Design Thinking, Creative Problem-Solving, Ideation, Innovation, Creativity, Strategic Thinking, Case Studies, Market Opportunities, Human Centered Design, Curiosity, Storytelling, Growth Mindedness, Business Modeling
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Google Ads, Online Advertising, Search Engine Marketing, Campaign Management, Keyword Research, Advertising Campaigns, Advertising, Pay Per Click Advertising, Digital Advertising, Marketing, Bidding, Digital Marketing, Budget Management, Marketing Strategies, Performance marketing, Goal Setting
Beginner · Guided Project · Less Than 2 Hours