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  • Consumer Behavior

Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


More to explore:

Popular Consumer Behavior Courses and Certifications


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    U

    Universitat Autònoma de Barcelona

    Tu consultorio de Coaching en las ondas

    Skills you'll gain: Constructive Feedback, Coaching, Employee Coaching, Proactivity, Leadership, Team Management, Leadership and Management, Expectation Management, Communication, Conflict Management, Active Listening, Adaptability, Diversity and Inclusion, Emotional Intelligence, Change Management, Goal Setting

    4.8
    Rating, 4.8 out of 5 stars
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    510 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    C

    Coursera

    GenAI for Digital Marketing Specialists

    Skills you'll gain: Generative AI, Marketing Analytics, Data Ethics, Brand Strategy, Content Creation, Content Marketing, Responsible AI, Brand Management, Brand Awareness, Prompt Engineering, Analytics, AI Personalization, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    44 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    H

    Howard University

    Foundations of Information Systems for Business

    Skills you'll gain: Business Software, Information Systems, Business Systems, Business Technologies, Management Information Systems, Information Technology, Enterprise Resource Planning, E-Commerce, Systems Analysis, Computer Hardware, Data Warehousing, Disaster Recovery, Networking Hardware, Business Ethics, Operating Systems, Business Process Management, Customer Relationship Management, Security Management, Business-To-Consumer, Data Security

    4.7
    Rating, 4.7 out of 5 stars
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    61 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Colorado System

    Data Science for Marketing

    Skills you'll gain: Marketing Analytics, Classification And Regression Tree (CART), Probability & Statistics, AI Personalization, Statistical Software, Statistical Methods, Regression Analysis, Model Evaluation, Data-Driven Decision-Making, Data Ethics, Unsupervised Learning, Statistical Modeling, Data Visualization, Customer Analysis, Statistical Analysis, Predictive Analytics, Anomaly Detection, Advanced Analytics, Bayesian Network, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
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    14 reviews

    Intermediate · Specialization · 3 - 6 Months

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    U

    University of California, Irvine

    Natural Language Processing and Capstone Assignment

    Skills you'll gain: Predictive Modeling, Natural Language Processing, Social Media, Text Mining, Cloud Computing, Unstructured Data, Big Data, Business Analytics, Data Science, Data Analysis, Geospatial Information and Technology, Internet Of Things, Deep Learning

    4.4
    Rating, 4.4 out of 5 stars
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    49 reviews

    Intermediate · Course · 1 - 4 Weeks

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    I

    IE Business School

    The "What" of the Marketing Strategy

    Skills you'll gain: Marketing Effectiveness, Marketing, Strategic Marketing, Marketing Management, Marketing Strategy and Techniques, Customer Engagement, Marketing Planning, Consumer Behaviour, Market Opportunities, Market Analysis, Key Performance Indicators (KPIs), Brand Strategy, Value Propositions, Performance Measurement, Customer Insights, Cross-Channel Marketing, Integrated Marketing Communications

    4.8
    Rating, 4.8 out of 5 stars
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    10 reviews

    Beginner · Course · 1 - 4 Weeks

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    A

    Adobe

    Adobe Ecommerce Foundation

    Skills you'll gain: Merchandising, Adobe Experience Manager, E-Commerce, Product Assortment, Web Applications, Business-To-Consumer, Scalability, Project Implementation, Web Design and Development, Technology Solutions, System Implementation, Product Knowledge, Value Propositions, Digital Transformation, Case Studies, Solution Delivery, Program Implementation, Needs Assessment, Business Requirements, Technical Consulting

    4.3
    Rating, 4.3 out of 5 stars
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    12 reviews

    Beginner · Specialization · 1 - 3 Months

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    R

    Rutgers the State University of New Jersey

    Soul Beliefs: Causes and Consequences - Unit 3: How Does It All End?

    Skills you'll gain: Anthropology, Social Sciences, Cultural Diversity, Sociology, Psychology, Education and Training, Science and Research, Ancient History, Neurology, Legal Proceedings

    4.4
    Rating, 4.4 out of 5 stars
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    94 reviews

    Mixed · Course · 1 - 3 Months

  • A

    Alfaisal University | KLD

    الاقتصاد الجزئي: قوة الأسواق | Microeconomics

    Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Market Analysis, Market Data, Public Policies, Consumer Behaviour, Cost Benefit Analysis, Policty Analysis, Research, and Development, Price Negotiation, Decision Making

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
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    G

    Goldman Sachs

    Fundamentos de las Ventas y el Marketing con Goldman Sachs 10,000 Women

    Skills you'll gain: Marketing Effectiveness, Marketing, Sales Process, Marketing Strategies, Sales Strategy, Marketing Planning, Value Propositions, Sales, Brand Strategy, Marketing Communications, Digital Marketing, Marketing Analytics, Brand Management, Business Metrics, Performance Metric, Goal Setting

    4.8
    Rating, 4.8 out of 5 stars
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    205 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    POSH - Prevention of Sexual Harassment

    Skills you'll gain: Workplace Bullying Intervention, Workplace inclusivity, Safety Culture, Accountability, Responsible AI, Compliance Management, Social Media

    4.7
    Rating, 4.7 out of 5 stars
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    162 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Dense Gases, Liquids and Solids

    Skills you'll gain: Mechanical Engineering, Thermal Management, Chemical Engineering, Materials science, Simulations, Engineering Analysis, Engineering Calculations, Physics, Estimation, Mathematical Modeling, Calculus

    4.5
    Rating, 4.5 out of 5 stars
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    114 reviews

    Advanced · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular consumer behavior courses

  • Tu consultorio de Coaching en las ondas: Universitat Autònoma de Barcelona
  • GenAI for Digital Marketing Specialists: Coursera
  • Foundations of Information Systems for Business: Howard University
  • Data Science for Marketing: University of Colorado System
  • Natural Language Processing and Capstone Assignment: University of California, Irvine
  • The "What" of the Marketing Strategy: IE Business School
  • Adobe Ecommerce Foundation: Adobe
  • Soul Beliefs: Causes and Consequences - Unit 3: How Does It All End?: Rutgers the State University of New Jersey
  • الاقتصاد الجزئي: قوة الأسواق | Microeconomics: Alfaisal University | KLD
  • Fundamentos de las Ventas y el Marketing con Goldman Sachs 10,000 Women: Goldman Sachs

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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