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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
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    Arizona State University

    Chino básico: La etiqueta social en los negocios

    Skills you'll gain: Telephone Skills, Setting Appointments, Cultural Sensitivity, Oral Expression, Verbal Communication Skills, Bilingual (Spanish/English), Vocabulary, Oral Comprehension, Language Learning, Business Communication, Professional Networking, Scheduling

    4.4
    Rating, 4.4 out of 5 stars
    ·
    87 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Effective Marketing in the Global Marketplace

    Skills you'll gain: Target Audience, Marketing, Value Propositions, Global Marketing, Search Engine Optimization, Diversity Marketing, Content Marketing, Brand Strategy, Marketing Strategies, Marketing Analytics, Data-Driven Decision-Making, Market Research, Consumer Behaviour, Cultural Responsiveness

    4.8
    Rating, 4.8 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Strategies for Planned Social Change with Jagdish Sheth

    Skills you'll gain: Social Impact, Corporate Sustainability, Sustainable Development, Business Ethics, Environmental Issue, Sustainability Standards, Consumer Behaviour, Marketing Psychology, Marketing, Innovation

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Design a User Experience for Social Good & Prepare for Jobs

    Skills you'll gain: User Experience Design, Persona (User Experience), Responsive Web Design, Human Centered Design, Design, Design Research, Design Thinking, Usability Testing, Prototyping, Generative AI, Storytelling

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Digital Marketing Foundations: Analyze & Apply Strategies

    Skills you'll gain: Campaign Management, Target Market, Marketing, Marketing Strategies, Consumer Behaviour, Marketing Planning, Integrated Marketing Communications, Strategic Marketing, Digital Marketing, Advertising Campaigns, Target Audience, Marketing Effectiveness, Digital Advertising, Online Advertising, Market Research, Customer Analysis, Marketing Communications, Marketing Psychology, Marketing Analytics, Communication Strategies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    27 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Marketing Analytics: Data Predictions and Dashboards

    Skills you'll gain: Marketing Analytics, Dashboard, Data Presentation, Data Visualization, Predictive Modeling, Data-Driven Decision-Making, Marketing Strategies, Marketing, Data Visualization Software, Analytics, Customer Insights, Market Research, Data Analysis, Forecasting, Data Collection, Strategic Decision-Making

    3.8
    Rating, 3.8 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Marketing Data, Boost Conversions

    Skills you'll gain: Marketing Analytics, Web Analytics, Content Performance Analysis, Marketing Effectiveness, Marketing Automation, Data Analysis, Customer Insights, Data-Driven Decision-Making, Statistical Analysis, Web Analytics and SEO, Model Evaluation, Anomaly Detection, Continuous Monitoring, Quality Assessment, Verification And Validation

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Flier (Flyer) Marketing Design & Copywriting To Get Clients

    Skills you'll gain: Promotional Materials, Marketing Materials, Advertising Mail, Copywriting, Direct Marketing, Marketing Effectiveness, Promotional Strategies, Marketing Design, Product Promotion, Drive Engagement, Customer Acquisition Management, Target Audience, Graphic and Visual Design, Color Theory

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Amazon Ecommerce Marketing And Sales: Amazon SEO, Ads

    Skills you'll gain: Selling Techniques, Sales Strategy, Social Media Marketing, Search Engine Optimization, Product Promotion, Advertising Campaigns, Advertising, Digital Advertising, Product Strategy, Keyword Research, Product Marketing, Copywriting, Competitive Analysis, Customer Engagement

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Personalized Marketing at Scale

    Skills you'll gain: AI Personalization, Customer Insights, Marketing Analytics, Generative AI, Target Audience, Marketing, Marketing Strategies, Marketing Effectiveness, Social Media Campaigns, Prompt Engineering, Customer Engagement, Content Creation, Data-Driven Decision-Making, Analysis, Scalability

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Marketing Fundamentals and Strategy Case Studies

    Skills you'll gain: Marketing Budgets, Performance Analysis, Marketing, Marketing Effectiveness, Marketing Planning, Marketing Strategies, Marketing Management, Global Marketing, Plan Execution, Brand Management, Campaign Management, Competitive Analysis, Market Analysis, Brand Awareness, Marketing Strategy and Techniques, Product Strategy, Case Studies, Digital Marketing, Branding, Business

    5
    Rating, 5 out of 5 stars
    ·
    12 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Implementación del Marketing Mix Proyecto Capstone

    Skills you'll gain: Integrated Marketing Communications, Marketing Management, Marketing Communications, Peer Review, Presentations, Marketing, Brand Management, Marketing Strategies, Marketing Planning, Product Management, Go To Market Strategy, Product Marketing, Strategic Decision-Making, Price Negotiation, Case Studies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    26 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Chino básico: La etiqueta social en los negocios: Arizona State University
  • Effective Marketing in the Global Marketplace: Coursera
  • Strategies for Planned Social Change with Jagdish Sheth: Kennesaw State University
  • Design a User Experience for Social Good & Prepare for Jobs: Google
  • Digital Marketing Foundations: Analyze & Apply Strategies: EDUCBA
  • Marketing Analytics: Data Predictions and Dashboards: Coursera
  • Analyze Marketing Data, Boost Conversions: Coursera
  • Flier (Flyer) Marketing Design & Copywriting To Get Clients: Alex Genadinik
  • Amazon Ecommerce Marketing And Sales: Amazon SEO, Ads: Alex Genadinik
  • GenAI for Personalized Marketing at Scale: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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