• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    History of Medical Cannabis

    Skills you'll gain: Pharmacology, Pharmaceuticals, Medical Science and Research, Medication Administration, Research, Substance Abuse, Health Care, Clinical Research, Mental and Behavioral Health, Patient Safety, Public Health, Health Policy, Epidemiology, Public Policies, Research Design, Risk Analysis, Biology, Research Methodologies, Legal Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    342 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    O

    O.P. Jindal Global University

    Development Across the Lifespan

    Skills you'll gain: Cognitive flexibility, Hospice, Mental Health Diseases and Disorders, Mental Health, Prenatal Care, Critical Thinking

    Build toward a degree

    Beginner · Course · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    AI CERTs

    From Blocks to Build: Blockchain Dev Essentials

    Skills you'll gain: Blockchain, Web Development Tools, Go (Programming Language), Software Development Tools, Application Development, Computer Programming Tools, Development Environment, Software Development, Business Logic, Program Development, Digital Assets, Transaction Processing, FinTech, Virtual Machines, Distributed Computing, Cryptography, Emerging Technologies, Encryption, Business Analysis, Market Dynamics

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    N

    New York Institute of Finance

    Supply Chain Finance and Blockchain Technology

    Skills you'll gain: Working Capital, Supplier Management, Supply Chain Management, Blockchain, FinTech, Supply Chain Systems, Supply Chain, Cash Flows, Cash Management, Customer Analysis, Financial Market, Market Opportunities, Market Trend, Transaction Processing, Market Dynamics, Market Analysis, Stakeholder Analysis, Risk Modeling, Commercial Banking, Emerging Technologies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    377 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Análisis de Sistemas de Transporte

    Skills you'll gain: Transportation Operations, Transportation Management, Network Analysis, Operations Research, Systems Analysis, Operational Analysis, Analysis, Demand Planning, Mathematical Modeling, Econometrics, Markov Model, Behavioral Economics, Economic Development, Economics, Policy, and Social Studies, Cost Benefit Analysis, Market Dynamics, Customer Demand Planning, Probability, Social Impact, Model Evaluation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    780 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Peking University

    中级商务汉语——商务活动篇

    Skills you'll gain: Telephone Skills, Business Communication, Market Research, Business Correspondence, Travel Arrangements, Events and Conferences, Cultural Sensitivity, Negotiation, Language Competency, Customer Relationship Building, Presentations, Vocabulary

    4.8
    Rating, 4.8 out of 5 stars
    ·
    62 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    How Did We Get Here?The Development of Analytics in Football

    Skills you'll gain: Analytics, Performance Analysis, Descriptive Analytics, Business Analytics, Data-Driven Decision-Making, Data Analysis, Media and Communications, Analysis, Predictive Analytics, Performance Measurement, Data Collection, Small Data, Big Data, Spatial Analysis, Research, Performance Reporting, Learning Styles, Innovation, Leadership, Communication

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    Population Health: Study Design

    Skills you'll gain: Data Analysis, Research Design, Health Policy, Epidemiology, Statistical Analysis, Clinical Research, Biostatistics, Quantitative Research, Public Health, Health Care, Research Methodologies, Risk Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    21 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Six Sigma Green Belt

    Skills you'll gain: Statistical Process Controls, Statistical Hypothesis Testing, Process Capability, Team Management, Quality Improvement, Root Cause Analysis, Six Sigma Methodology, Lean Six Sigma, Lean Methodologies, Exploratory Data Analysis, Process Improvement, Quality Control, Probability & Statistics, Process Analysis, Lean Manufacturing, Statistical Analysis, Process Mapping, Correlation Analysis, Data Collection, Regression Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.7K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    Engagement & Nurture Marketing Strategies

    Skills you'll gain: Blogs, Social Media Marketing, Marketing Strategies, Social Media Strategy, Social Media, Content Marketing, Marketing Effectiveness, Strategic Marketing, Digital Media Strategy, Target Market, Drive Engagement, Customer Engagement, Content Creation, Multimedia, Writing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Data Science Methodology

    Skills you'll gain: Peer Review, Data Modeling, Jupyter, Data Collection, Model Deployment, Business Analysis, Data Science, Software Development Methodologies, Data-Driven Decision-Making, Data Cleansing, Analytical Skills, Data Analysis, Data Mining, Business Process, Classification Algorithms, Data Preprocessing, Model Evaluation, User Feedback

    4.6
    Rating, 4.6 out of 5 stars
    ·
    21K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    UX (User Experience) Capstone

    Skills you'll gain: User Experience Design, User Research, Design Research, Usability Testing, Prototyping, Design, User Centered Design, Technical Communication, Wireframing, Storyboarding, Persona Development, Requirements Analysis, Adobe Photoshop

    4.7
    Rating, 4.7 out of 5 stars
    ·
    90 reviews

    Beginner · Course · 1 - 3 Months

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research methods and data analysis certificate
market research & business intelligence mastery
market research and analysis for tech industries
market research: analyze, forecast & apply
market research essentials for marketing management
market research: analyze, apply & evaluate
1…474849…338

In summary, here are 10 of our most popular market research courses

  • History of Medical Cannabis: University of Colorado Boulder
  • Development Across the Lifespan: O.P. Jindal Global University
  • From Blocks to Build: Blockchain Dev Essentials: AI CERTs
  • Supply Chain Finance and Blockchain Technology: New York Institute of Finance
  • Análisis de Sistemas de Transporte: Pontificia Universidad Católica de Chile
  • 中级商务汉语——商务活动篇: Peking University
  • How Did We Get Here?The Development of Analytics in Football: Real Madrid Graduate School Universidad Europea
  • Population Health: Study Design: Universiteit Leiden
  • Six Sigma Green Belt: Kennesaw State University
  • Engagement & Nurture Marketing Strategies: Northwestern University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok