Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Sales Presentations, Proposal Writing, Business Writing, Presentations, Company, Product, and Service Knowledge, Content Creation, Business Strategy, Entrepreneurship
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Design Thinking, Design Research, Innovation, Design Strategies, Human Centered Design, User Research, Ideation, Service Design, Organizational Strategy, Creativity, User Experience Design, Storyboarding, Product Development, Process Development, Market Research, User Experience, Qualitative Research, Quantitative Research, Data Collection
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Dataflow, Google Cloud Platform, Data Pipelines, Real Time Data, Data Analysis Software, Data Visualization Software, Big Data, Databases, Tensorflow
Advanced · Project · Less Than 2 Hours
Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Microsoft Power Platform, Dashboard, Data Modeling, Business Intelligence, Microsoft Excel, Microsoft Copilot, Data Integration, Interactive Data Visualization, Data-Driven Decision-Making, Performance Reporting, Data Transformation, Data Cleansing, ChatGPT
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Content, Social Media, Social Media Marketing, Social Media Management, Content Creation, Instagram, Scheduling, Facebook, Content Management, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Facebook, Social Media, Community Development, Social Media Marketing, Driving engagement, Content Management, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Quantitative Research, Survey Creation, Sampling (Statistics), Business Research, Data Collection, Market Research, Data Analysis, Research Methodologies, Statistical Analysis, Data Quality
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: AI Product Strategy, Agile Product Development, Jira (Software), Agile Methodology, Estimation, Backlogs, Agile Project Management, Sprint Planning, Project Management Software, User Story, ChatGPT, AI Enablement, AI Workflows, Team Management, Prioritization
Intermediate · Course · 3 - 6 Months

Skills you'll gain: Prompt Engineering, Responsible AI, Lead Generation, Data Ethics, Google Gemini, Sales Process, Generative AI, AI Enablement, Sales Enablement, OpenAI, ChatGPT, Automation, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

American Psychological Association
Skills you'll gain: Sample Size Determination, Statistical Hypothesis Testing, Statistical Methods, Quantitative Research, Statistical Analysis, Probability & Statistics, Statistical Inference, Statistics, Data Analysis, Regression Analysis, Research Design, Research, Psychology
Beginner · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Policy Development, AI Enablement, Responsible AI, Labor Relations, Workforce Management, Generative AI, Automation, Artificial Intelligence, Business Ethics, Job Analysis, Customer Relationship Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Content Creation, Social Media Management, Social Media Content, Content Development and Management, Marketing Planning, Content Strategy, Shared Media, Owned Media, Scheduling, Workflow Management
Beginner · Course · 1 - 4 Weeks