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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


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    Microsoft

    Advanced Data Applications and Integration

    Skills you'll gain: Rmarkdown, Web Scraping, Geospatial Information and Technology, Microsoft Azure, Cloud Storage, Interactive Data Visualization, R Programming, Data Collection, Cloud Services, Data Manipulation, Data Science, Data Visualization Software, Data Integration, Data Analysis, Data Ethics, Application Programming Interface (API)

    Beginner · Course · 1 - 3 Months

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    EDUCBA

    Apache Spark with Scala: Master Data Building & Analysis

    Skills you'll gain: Apache Spark, Scala Programming, Apache Hadoop, Apache Maven, Real Time Data, Data Processing, Scalability, Data Structures, Object Oriented Programming (OOP), Systems Integration

    Mixed · Course · 1 - 4 Weeks

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    Google Cloud

    Gemini for Data Scientists and Analysts - 日本語版

    Skills you'll gain: Google Gemini, Marketing Analytics, Generative AI, Customer Analysis, Customer Insights, Big Data, Forecasting, Predictive Analytics, Data Analysis, Artificial Intelligence and Machine Learning (AI/ML)

    Beginner · Course · 1 - 4 Weeks

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    Google Cloud

    Multimodal Use Cases with Gemini 1.5

    Skills you'll gain: Google Gemini, Image Analysis, LLM Application, Multimodal Prompts, Large Language Modeling, Text Mining, Google Cloud Platform, Computer Vision, Data Processing

    Beginner · Project · Less Than 2 Hours

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    Microsoft

    Data Manipulation and Cleaning in R

    Skills you'll gain: Data Manipulation, Data Cleansing, Data Quality, Data Preprocessing, Tidyverse (R Package), Data Transformation, R Programming, Text Mining, Data Validation, Generative AI, Anomaly Detection

    Beginner · Course · 1 - 3 Months

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    Coursera

    Data and Machine Learning for Technical Product Managers

    Skills you'll gain: Model Evaluation, Technical Communication, Technical Product Management, Workflow Management, Performance Metric, Data Analysis, Agile Methodology, Project Management, Stakeholder Communications, Communication, Data-Driven Decision-Making, Machine Learning, R Programming, Data Visualization

    Intermediate · Course · 1 - 4 Weeks

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    Simplilearn

    Gen AI Using Hugging Face Training

    Skills you'll gain: Hugging Face, Natural Language Processing, Large Language Modeling, Generative AI, Text Mining, Prompt Engineering, AI Workflows, Model Evaluation

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Predictive Modeling with Python: Apply & Evaluate

    Skills you'll gain: Predictive Modeling, Model Evaluation, Data Preprocessing, Predictive Analytics, Logistic Regression, Risk Modeling, Statistical Modeling, Feature Engineering, Regression Analysis, Correlation Analysis, Classification Algorithms, Data Manipulation, Scikit Learn (Machine Learning Library), Data Transformation, Pandas (Python Package), NumPy

    Mixed · Course · 1 - 3 Months

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    Google Cloud

    Introduction à l'analyse de données sur Google Cloud

    Skills you'll gain: Looker (Software), Data-Driven Decision-Making, Google Cloud Platform, Data Analysis, Analytics, Big Data, Data Storytelling, Data Storage, Data Visualization Software, Business Analytics, Data Warehousing, SQL

    Beginner · Course · 1 - 3 Months

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    Coursera

    AWS Data Automation: Glue & Lambda Integration

    Skills you'll gain: Data Integration, Extract, Transform, Load, Metadata Management, Amazon Redshift, Amazon Web Services, Data Pipelines, Data Warehousing, Amazon S3, Automation, Cloud-Native Computing, Data Transformation, Serverless Computing, Process Optimization, System Monitoring

    Intermediate · Course · 1 - 4 Weeks

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    Google Cloud

    Transformer Models and BERT Model - בעברית

    Skills you'll gain: Large Language Modeling, Natural Language Processing, Transfer Learning, Text Mining, Deep Learning

    Advanced · Course · 1 - 4 Weeks

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    Google Cloud

    Creating Measures and Dimensions Using LookML

    Skills you'll gain: Looker (Software), Dashboard, Data Analysis Expressions (DAX), Ad Hoc Analysis, Data Analysis, Exploratory Data Analysis, Data Visualization Software

    Beginner · Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Advanced Data Applications and Integration: Microsoft
  • Apache Spark with Scala: Master Data Building & Analysis: EDUCBA
  • Gemini for Data Scientists and Analysts - 日本語版: Google Cloud
  • Multimodal Use Cases with Gemini 1.5: Google Cloud
  • Data Manipulation and Cleaning in R: Microsoft
  • Data and Machine Learning for Technical Product Managers: Coursera
  • Gen AI Using Hugging Face Training: Simplilearn
  • Predictive Modeling with Python: Apply & Evaluate: EDUCBA
  • Introduction à l'analyse de données sur Google Cloud : Google Cloud
  • AWS Data Automation: Glue & Lambda Integration: Coursera

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