• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Create a Performance Summary using SnapEval

    Skills you'll gain: Performance Review, Smart Goals, Performance Appraisal, Employee Performance Management, Performance Management, Performance Metric, Goal Setting, Internal Communications, Staff Management

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Modifier et améliorer votre publicité Facebook

    Skills you'll gain: Content Performance Analysis, Facebook, Digital Advertising, Advertising Campaigns, Web Analytics, Advertising, Driving engagement, Target Audience, Marketing, Social Media Marketing, Social Media

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    P

    Packt

    The Complete Product Management Fundamentals

    Skills you'll gain: Product Roadmaps, Agile Methodology, Product Management, Wireframing, A/B Testing, Microsoft Teams, Sprint Planning, Project Management, ChatGPT, Kanban Principles

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Securing the IoT Landscape: From Inception to Architecture

    Skills you'll gain: Threat Modeling, Cloud Security, Internet Of Things, Infrastructure Security, Vulnerability Management, Information Systems Security, Incident Response, Identity and Access Management, Threat Management, Security Strategy, Penetration Testing, Network Security, Security Controls, Cloud Computing, Cloud Computing Architecture, Threat Detection, Cloud Deployment

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Salesforce Design Mastery: CRM Customization

    Skills you'll gain: Salesforce, Salesforce Development, Customer Relationship Management, Data Security, Security Controls, No-Code Development, Automation, Identity and Access Management

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    IA générative : au-delà du chatbot

    Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, AI Product Strategy, Google Cloud Platform, Business Strategy, Artificial Intelligence

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze and Predict with AI Insights

    Skills you'll gain: Marketing Analytics, Business Intelligence, Predictive Modeling, Business Analytics, Google Analytics, Customer Analysis, Analytics, Model Evaluation, Predictive Analytics, Advanced Analytics, Customer Insights, Trend Analysis, Artificial Intelligence, Performance Metric, Natural Language Processing

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    تصيميم قصص الفيسبوك والانستغرام باستخدام كانفا (Canva)

    Skills you'll gain: Canva (Software), Advertising, Instagram, Marketing Materials, Content Creation, Social Media Content, Facebook, Social Media Marketing, Design, Graphic Design

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    P

    Packt

    No-Code AI Agents for Social Media - A Step-by-Step Guide

    Skills you'll gain: AI Workflows, Marketing Automation, Social Media Content, Generative AI

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    Mastering Salesforce Experience Cloud

    Skills you'll gain: Salesforce, Salesforce Development, Marketing Automation, User Experience, Content Management, UI Components, Authentications, Cloud Development, Customer Service, Customer Communications Management, Cloud Management, Process Mapping, Cloud Services, Encryption, Business Strategy

    Beginner · Course · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidades Anáhuac

    Gestión de talento y liderazgo con Empatía

    Skills you'll gain: People Analytics, Talent Management, Human Capital, Strategic Leadership, Organizational Strategy, People Management, Organizational Leadership, Human Resources, Culture Transformation, Organizational Change, Innovation, Leadership, Corporate Sustainability, Empathy, Employee Engagement

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    B

    Board Infinity

    Forecasting for Marketers: Mastering Google Analytics

    Skills you'll gain: Marketing Budgets, Stakeholder Engagement, Data-Driven Decision-Making, Marketing Effectiveness, Marketing Planning, Analytics, Data Presentation, Predictive Modeling, Trend Analysis, Presentations, Dashboard, Performance Reporting, Data Quality

    Beginner · Course · 1 - 4 Weeks

1…336337338…417

In summary, here are 10 of our most popular marketing strategy courses

  • Create a Performance Summary using SnapEval: Coursera
  • Modifier et améliorer votre publicité Facebook: Coursera
  • The Complete Product Management Fundamentals: Packt
  • Securing the IoT Landscape: From Inception to Architecture: LearnQuest
  • Salesforce Design Mastery: CRM Customization: Coursera
  • IA générative : au-delà du chatbot: Google Cloud
  • Analyze and Predict with AI Insights: Coursera
  • تصيميم قصص الفيسبوك والانستغرام باستخدام كانفا (Canva): Coursera
  • No-Code AI Agents for Social Media - A Step-by-Step Guide: Packt
  • Mastering Salesforce Experience Cloud: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok