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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • B

    Birla Institute of Technology & Science, Pilani

    Linear Algebra for Machine Learning & AI

    Skills you'll gain: Linear Algebra, Numerical Analysis, Artificial Intelligence and Machine Learning (AI/ML), Applied Mathematics, Data Analysis, Geometry, Machine Learning Algorithms, Machine Learning, Dimensionality Reduction, Artificial Neural Networks, Data Manipulation

    Beginner · Course · 1 - 3 Months

  • U

    University of Glasgow

    Data-Driven Leadership Skills Capstone Project

    Skills you'll gain: Data Literacy, Strategic Leadership, Data-Driven Decision-Making, Business Leadership, Organizational Leadership, Leadership, Data Analysis, Leadership Development, Leadership and Management, Agile Methodology, Project Implementation, Organizational Structure

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Using probability distributions for real world problems in R

    Skills you'll gain: Statistical Inference, Probability Distribution, R Programming, Statistical Visualization, Statistics, Data Visualization, Statistical Analysis, Statistical Modeling, Statistical Hypothesis Testing, Data Analysis, Probability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    37 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Créer une présentation animée avec Powtoon

    Skills you'll gain: Animations, Storyboarding, Multimedia, Content Creation, Editing, User Accounts, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Generative AI with Vertex AI: Build a customer chatbot

    Skills you'll gain: Cloud API, Google Cloud Platform, Text Mining, Application Programming Interface (API), LLM Application, Generative AI, Natural Language Processing, Jupyter, Python Programming, Classification Algorithms

    4.1
    Rating, 4.1 out of 5 stars
    ·
    7 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Introducción a Facebook Audience Insights

    Skills you'll gain: Facebook, Target Audience, Social Media Campaigns, Social Media, Social Media Marketing, Social Media Strategy, Online Advertising, Customer Insights, Paid media, Advertising

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    MailChimp pour les débutants

    Skills you'll gain: Email Marketing, Newsletters, Campaign Management, Marketing Automation, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Démarrer avec Instagram pour les entreprises

    Skills you'll gain: Instagram, Content Creation, Social Media Management, Social Media, Social Media Content, Social Media Marketing, Social Media Strategy, Customer Engagement, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Creating a Business Value with Data and Looker 日本語版

    Skills you'll gain: Looker (Software), Dashboard, Digital Transformation, Pivot Tables And Charts, Data Modeling, Real Time Data, Data Governance, Business Intelligence, Google Cloud Platform, Data Presentation, Data Warehousing, Data Management, Cloud Storage, Data Transformation, Data Analysis, Big Data, Data Visualization Software, Analytics, Data-Driven Decision-Making, Database Design

    4.1
    Rating, 4.1 out of 5 stars
    ·
    14 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    How to Create a Facebook Business Manager Account

    Skills you'll gain: Facebook, Dashboard, Social Media Management, Business Management, Social Media, Account Management, User Accounts, Social Media Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create a Flyer Using Microsoft Word

    Skills you'll gain: Microsoft Office, Document Management

    5
    Rating, 5 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Entdecke verschiedene Arten von Facebook Ads

    Skills you'll gain: Social Media Campaigns, Advertising Campaigns, Social Media Strategy, Facebook, Social Media Marketing, Digital Advertising, Social Media, Advertising, Marketing Budgets

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Linear Algebra for Machine Learning & AI: Birla Institute of Technology & Science, Pilani
  • Data-Driven Leadership Skills Capstone Project: University of Glasgow
  • Using probability distributions for real world problems in R: Coursera
  • Créer une présentation animée avec Powtoon : Coursera
  • Generative AI with Vertex AI: Build a customer chatbot: Coursera
  • Introducción a Facebook Audience Insights: Coursera
  • MailChimp pour les débutants : Coursera
  • Démarrer avec Instagram pour les entreprises: Coursera
  • Creating a Business Value with Data and Looker 日本語版: Google Cloud
  • How to Create a Facebook Business Manager Account: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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