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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Comment créer et rejoindre des équipes sur Canva

    Skills you'll gain: Team Building, Presentations, Team Oriented, Team Management, Collaborative Software, Virtual Teams, Project Design, Data Sharing, Social Media, Graphic Design, User Accounts, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Decoding AI: A Deep Dive into AI Models and Predictions

    Skills you'll gain: Generative AI, Model Evaluation, Data Ethics, Data Analysis, Data-Driven Decision-Making, Data Literacy, AI Enablement, Artificial Intelligence, Big Data, Machine Learning, Social Impact

    4.8
    Rating, 4.8 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Engajamento, Conversão e o Consumidor

    Skills you'll gain: Marketing Analytics, Data Visualization, Sales Strategy, Marketing Strategies, Digital Media Strategy, Data Visualization Software, Customer Engagement, Analytics, Consumer Behaviour, Market Analysis, Regression Analysis, Statistical Analysis, Exploratory Data Analysis, Pandas (Python Package), Decision Tree Learning, Decision Making, Logistic Regression, Artificial Neural Networks

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Data Engineer, Big Data and ML on Google Cloud auf Deutsch

    Skills you'll gain: Model Deployment, Google Cloud Platform, Dataflow, Data Pipelines, Real Time Data, Data Lakes, Data Processing, Dashboard, Data Warehousing, Tensorflow, Data Preprocessing, Apache Spark, Big Data, Data Infrastructure, Cloud Storage, Data Storage, Query Languages, Scripting Languages, PySpark, Extract, Transform, Load

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Mastering HCM: Oracle Fusion & Dayforce Essentials

    Skills you'll gain: Dayforce (HCM Software), HR Tech, Human Resource Strategy, Human Resources Information System (HRIS), Role-Based Access Control (RBAC), Human Resources, Compliance Management, Compliance Reporting, Payroll, Data Architecture, Data Flow Diagrams (DFDs), Workforce Planning, Oracle Cloud Applications, Workforce Management, Benefits Administration, Enterprise Resource Planning, Workflow Management, Data Integration, Business Strategy, Analytics

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    ChatGPT and AI for Accountants

    Skills you'll gain: Responsible AI, Fraud detection, Accounting Software, ChatGPT, Data-Driven Decision-Making, Management Accounting, Tax Compliance, Tax Management, Accounting, Real Time Data, Auditing, Financial Data, Financial Analysis, Ethical Standards And Conduct, Artificial Intelligence, Practice Management, Financial Forecasting, Anomaly Detection, Predictive Analytics, Generative AI

    Beginner · Course · 3 - 6 Months

  • Status: Preview
    Preview
    K

    Kennesaw State University

    Ethical AI Use

    Skills you'll gain: Prompt Engineering, Responsible AI, Data Ethics, Case Studies, AI Enablement, Generative AI, Ethical Standards And Conduct, Artificial Intelligence, Business Ethics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Interpretable Machine Learning Applications: Part 4

    Skills you'll gain: Applied Machine Learning, Data Preprocessing, Data Analysis, Data Import/Export, Google Cloud Platform, Model Evaluation, Decision Tree Learning, Exploratory Data Analysis, Machine Learning, Classification Algorithms, Random Forest Algorithm, Statistical Visualization, Responsible AI

    4.7
    Rating, 4.7 out of 5 stars
    ·
    19 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create a Process Map using a Canva Template

    Skills you'll gain: Process Mapping, Process Flow Diagrams, Content Creation, User Accounts, Business

    4.4
    Rating, 4.4 out of 5 stars
    ·
    23 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    E

    Edureka

    Build a Data Warehouse in AWS

    Skills you'll gain: Data Management, Cloud Storage, Cloud Computing Architecture, Serverless Computing

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Transforming Exploratory Data Analysis with AI

    Skills you'll gain: Responsible AI, Generative AI, Artificial Intelligence, Exploratory Data Analysis, Data Cleansing, Data-Driven Decision-Making, Real Time Data, Data Analysis, AI Workflows, Data Processing, Pandas (Python Package), Automation, Data Validation

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    F

    Fundação Instituto de Administração

    Modelos de Atribuição

    Skills you'll gain: Resource Allocation, Customer Analysis, Marketing Channel, Marketing Effectiveness, Data Modeling, Sales Strategy, Web Analytics, Big Data, Business Strategy, Marketing Strategies, Cross-Channel Marketing, Marketing Analytics, Data Management

    Beginner · Course · 1 - 4 Weeks

1…328329330…458

In summary, here are 10 of our most popular marketing analytics courses

  • Comment créer et rejoindre des équipes sur Canva: Coursera
  • Decoding AI: A Deep Dive into AI Models and Predictions: University of Michigan
  • Engajamento, Conversão e o Consumidor: Fundação Instituto de Administração
  • Data Engineer, Big Data and ML on Google Cloud auf Deutsch: Google Cloud
  • Mastering HCM: Oracle Fusion & Dayforce Essentials: Coursera
  • ChatGPT and AI for Accountants: Packt
  • Ethical AI Use: Kennesaw State University
  • Interpretable Machine Learning Applications: Part 4: Coursera
  • Create a Process Map using a Canva Template: Coursera
  • Build a Data Warehouse in AWS: Edureka

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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