Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Arizona State University
Skills you'll gain: Conflict Management, Negotiation, Emotional Intelligence, De-escalation Techniques, Active Listening, Communication Strategies, Interpersonal Communications, Composure, Tactfulness, Expectation Management, Collaboration, Brainstorming, Verbal Communication Skills, Interviewing Skills, Empathy, Communication, Follow Through, Strategic Planning, Contingency Planning, Problem Solving
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Search Engine Optimization, Content Management, Web Content, Web Design, Information Architecture, Web Design and Development, Goal Setting, Project Implementation, Project Closure
Beginner · Guided Project · Less Than 2 Hours

University of California, Irvine
Skills you'll gain: Team Leadership, Team Performance Management, Leadership and Management, Project Management, Project Controls, Project Performance, Project Planning, Project Management Life Cycle, Team Building, Leadership, Knowledge Transfer, Stakeholder Communications, Performance Reporting, Communication, Goal Setting
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Video Production, Storytelling, Video Editing, Content Creation, Animations, Generative AI, Editing
Beginner · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Social Justice, Environmental Issue, Health Equity, Health Disparities, Environmental Policy, Social Determinants Of Health, Risk Management, Mitigation, Risk Analysis, Public Health, Health Assessment, Policy Development
Beginner · Course · 1 - 4 Weeks

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Recruitment, Talent Pipelining, Professional Networking, Applicant Tracking Systems, Recruitment Strategies, Relationship Building, Talent Sourcing, Performance Metric, Job Analysis, Talent Acquisition, Consultative Approaches, Process Improvement, Change Management, Compensation Management, Coordination, Key Performance Indicators (KPIs), Performance Reporting, Market Research, Performance Analysis, Self-Awareness
Beginner · Professional Certificate · 3 - 6 Months

Technion - Israel Institute of Technology
Skills you'll gain: Business Planning, Entrepreneurship, Market Research, Business Strategy, Market Analysis, Financial Modeling, New Product Development, Business Development, Video Production, Project Planning, Presentations, Innovation, Risk Analysis
Mixed · Course · 1 - 3 Months

Skills you'll gain: Digital Transformation, Business Transformation, Product Lifecycle Management, Technology Strategies, Design Thinking, Competitive Analysis, Business Strategy, Business Economics, Growth Strategies, Emerging Technologies, Market Dynamics, Innovation, Leadership, Communication
Beginner · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Land Management, Risk Management, Water Resource Management, Risk Mitigation, Business Risk Management, Insurance, Strategic Marketing, Marketing, Contract Management, Real Estate, Loans
Intermediate · Course · 1 - 4 Weeks

ESSEC Business School
Skills you'll gain: Business Transformation, Corporate Sustainability, Social Impact, Organizational Strategy, Sustainable Business, Environmental Social And Corporate Governance (ESG), Organizational Change, Governance, Corporate Strategy, Business Ethics, Regulation and Legal Compliance, Case Studies
Beginner · Course · 1 - 4 Weeks
Northeastern University
Skills you'll gain: Responsible AI, Data Ethics, Social Determinants Of Health, Psychiatry, Mental Health Counseling, Clinical Research Ethics, Health Equity, Mental Health, Artificial Intelligence, Mental Health Diseases and Disorders, Natural Language Processing, Healthcare Ethics, Data Security, Governance, Risk Mitigation, Risk Analysis
Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Virtual Teams, Intercultural Competence, Team Management, Cultural Diversity, Leadership, Cultural Sensitivity, Team Building, Culture, Stakeholder Communications, Conflict Management, Communication
Intermediate · Course · 1 - 4 Weeks