• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • S

    Starweaver

    AI Innovation & Product Strategy

    Skills you'll gain: Business Process Modeling, Responsible AI, AI Product Strategy, Business Process, Digital Transformation, Business Process Management, Google Gemini, Workflow Management, AI Enablement, ChatGPT, Market Opportunities, Scalability, Product Management, Generative AI, Sustainable Development, Social Impact, Sustainability Reporting, Prompt Engineering, AI Personalization, Automation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    37 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • C

    Coursera

    Facebook Analytics: Optimize Performance

    Skills you'll gain: Facebook, Content Performance Analysis, Social Media Content, Marketing Analytics, Social Media Marketing, Data-Driven Decision-Making, Social Media, Analytics, Social Media Strategy, Driving engagement, Trend Analysis, Data Analysis, Performance Analysis, Performance Metric

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Начинаем работать с Hootsuite

    Skills you'll gain: Social Media Management, Workflow Management, Social Media Content, Social Media, Social Media Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Crea equipos y trabaja en grupos con Canva

    Skills you'll gain: Team Building, Collaborative Software, Canva (Software), Team Management, Design, User Accounts, Design Software, Content Creation, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    220 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Fundamentals of Customer Acquisition Management

    Skills you'll gain: Customer Acquisition Management, Marketing Analytics, Branding, Brand Management, Customer Engagement, Target Audience, Lead Generation, Customer Insights, Marketing Channel, Marketing, Web Analytics, Brand Loyalty, Marketing Strategies, Campaign Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Arizona State University

    Empathy for Self and Others

    Skills you'll gain: Empathy, Compassion, Emotional Intelligence, Social Skills, Self-Awareness, Personal Development, Professional Development, Active Listening, Leadership, Curiosity, Mindfulness

    4.6
    Rating, 4.6 out of 5 stars
    ·
    41 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Copenhagen

    Business Models for Innovative Care for Older People

    Skills you'll gain: Gerontology, Competitive Analysis, Design Thinking, Demography, Innovation, Rehabilitation, Intellectual Property, Health Technology, Chronic Diseases, Health Systems, Health Care, Value Propositions, Preventative Care, Medical Equipment and Technology, Project Management, Nutrition and Diet

    4.5
    Rating, 4.5 out of 5 stars
    ·
    232 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of Geneva

    Negociations climatiques

    Skills you'll gain: Climate Change Adaptation, Climate Change Mitigation, Environmental Policy, Diplomacy, International Relations, Environment, Sustainable Development, Policy Development, Policy Analysis, Environmental Regulations, Science and Research

    Beginner · Course · 1 - 3 Months

  • E

    ESSEC Business School

    L'investissement à impact : les fondamentaux

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Social Impact, Sustainable Development, Investments, Governance, Entrepreneurship, Sustainable Business, Financial Services, Due Diligence, Stakeholder Engagement, Fundraising

    4.6
    Rating, 4.6 out of 5 stars
    ·
    218 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Premiers pas avec Studio de création Facebook

    Skills you'll gain: Facebook, Social Media Management, Social Media Content, Social Media, Social Media Marketing, Content Creation, Scheduling, Drive Engagement, Live Streaming, Android Studio

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Princeton University

    Food Ethics

    Skills you'll gain: Health Disparities, Food and Beverage, Social Justice, Ethical Standards And Conduct, Nutrition and Diet, Sustainability Standards, International Relations, Environmental Issue, Policy Analysis, Sustainable Development, Cultural Diversity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    92 reviews

    Beginner · Course · 1 - 3 Months

  • S

    Starweaver

    AI Product & Process Excellence

    Skills you'll gain: Business Process Modeling, Responsible AI, AI Product Strategy, Business Process, Digital Transformation, Business Process Management, Business Process Improvement, Process Design, Business Process Automation, Google Gemini, ChatGPT, Product Management, Generative AI, Sustainable Development, Generative AI Agents, Social Impact, Sustainability Reporting, Prompt Engineering, Data Strategy, Business Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    26 reviews

    Intermediate · Specialization · 1 - 4 Weeks

Searches related to social media marketing

meta social media marketing
meta social media marketing professional certificate
introduction to social media marketing
social media marketing free
social media marketing specialization
free social media marketing
social media marketing in practice
meta social media marketing capstone
1…295296297…496

In summary, here are 10 of our most popular social media marketing courses

  • AI Innovation & Product Strategy: Starweaver
  • Facebook Analytics: Optimize Performance: Coursera
  • Начинаем работать с Hootsuite: Coursera
  • Crea equipos y trabaja en grupos con Canva: Coursera
  • Fundamentals of Customer Acquisition Management: Coursera
  • Empathy for Self and Others: Arizona State University
  • Business Models for Innovative Care for Older People: University of Copenhagen
  • Negociations climatiques: University of Geneva
  • L'investissement à impact : les fondamentaux: ESSEC Business School
  • Premiers pas avec Studio de création Facebook: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok