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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • S

    Starweaver

    Influencing, Collaboration and Decision Making

    Skills you'll gain: Negotiation, Influencing, Stakeholder Management, Analytical Skills, Leadership, Conflict Management, Collaboration, Team Leadership, Communication, Critical Thinking, Team Building, Persuasive Communication, Decision Making, Relationship Building, Problem Solving

    4.5
    Rating, 4.5 out of 5 stars
    ·
    55 reviews

    Intermediate · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Practical Neuromarketing Research

    Skills you'll gain: Research, Research Design, Consumer Behaviour, Influencing, Persuasive Communication, Ethical Standards And Conduct, Marketing Psychology, Behavioral Economics, Biomedical Technology, Experimentation, Neurology, Marketing, Data Analysis, Statistical Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Boost Engagement: Optimize AI Content Performance

    Skills you'll gain: Content Performance Analysis, Social Media Marketing, Content Development and Management, Content Creation, Web Analytics, Social Media Management, Content Strategy, AI Personalization, Web Analytics and SEO, Market Analysis, Data-Driven Decision-Making

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    How to Use The IFE-EFE Matrix for Strategic Analysis

    Skills you'll gain: Competitive Analysis, Strategic Thinking, Business Strategy, Strategic Decision-Making, Organizational Strategy, Key Performance Indicators (KPIs), Performance Analysis, Analysis, Internal Auditing, Market Analysis, External Auditing, Market Opportunities, Entrepreneurship, Leadership

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    Universidad de los Andes

    Proyectos complejos: éxitos o fracasos

    Skills you'll gain: Project Management, Stakeholder Management, Organizational Structure, Project Planning, Systems Thinking, Organizational Strategy, Project Performance, Ideation, Risk Management, Business

    4.8
    Rating, 4.8 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 3 Months

  • M

    Macquarie University

    Cyber Security: GRC Part 2 - Risk Management and Compliance

    Skills you'll gain: Threat Modeling, Incident Response, Cyber Governance, Cyber Security Strategy, Threat Management, Cyber Risk, Cybersecurity, Cyber Attacks, Cyber Security Policies, Cyber Security Assessment, Cyber Threat Intelligence, Threat Detection, Leadership, Compliance Management, Leadership and Management, Governance, Risk Management, ISO/IEC 27001, NIST 800-53, Resilience

    Beginner · Course · 1 - 3 Months

  • M

    Microsoft

    Generative AI for Data Science

    Skills you'll gain: Generative AI, Large Language Modeling, Data Ethics, Transfer Learning, Prompt Engineering, Responsible AI, Feature Engineering, Model Deployment, AI Security, Advertising, Marketing, Information Privacy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    26 reviews

    Intermediate · Course · 1 - 3 Months

  • I

    IE Business School

    Competitive Interactions and Disruptive Change

    Skills you'll gain: Market Dynamics, Competitive Analysis, Market Trend, Market Share, Trend Analysis, Case Studies, Market Analysis, Business Economics, Strategic Marketing, Business Strategies, Business Strategy, Strategic Thinking, Corporate Strategy, Benchmarking

    Beginner · Course · 1 - 4 Weeks

  • D

    Dell

    Selling with Confidence

    Skills you'll gain: Overcoming Objections, Closing (Sales), Value Propositions, Selling Techniques, Sales Presentation, Technical Sales, Inside Sales, Sales Strategy, Sales Process, Sales, Business Communication, Outside Sales, Customer Service

    5
    Rating, 5 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • K

    Kennesaw State University

    Managing Customer Expectations with Jagdish Sheth

    Skills you'll gain: Customer Retention, Expectation Management, Brand Loyalty, Customer Relationship Management, Customer experience strategy (CX), Human Resource Strategy, Diversity Marketing, Customer Analysis, Target Market, Customer Insights, Market Share, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Adobe

    Generative AI for Creative Workflows

    Skills you'll gain: Adobe Firefly, Adobe Express, Ideation, Adobe Acrobat, Presentations, Generative AI, Content Creation, Creative Thinking, Adobe Photoshop, Creativity, Prompt Engineering, Adobe Illustrator, Storytelling, Visual Design, Graphic Design, Design, Branding, Artificial Intelligence, Communication, Digital Marketing

    5
    Rating, 5 out of 5 stars
    ·
    9 reviews

    Beginner · Specialization · 1 - 3 Months

  • A

    AI Business School

    AI for HR

    Skills you'll gain: Prompt Engineering, AI Personalization, Agentic Workflows, Generative AI, Responsible AI, Risk Management, HR Tech, AI Workflows, AI Enablement, ChatGPT, Generative AI Agents, Risk Analysis, Agentic systems, Human Resources, Human Resource Strategy, Productivity, Artificial Intelligence, LLM Application, Innovation, Ideation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Influencing, Collaboration and Decision Making: Starweaver
  • Practical Neuromarketing Research: Johns Hopkins University
  • Boost Engagement: Optimize AI Content Performance: Coursera
  • How to Use The IFE-EFE Matrix for Strategic Analysis: Coursera
  • Proyectos complejos: éxitos o fracasos: Universidad de los Andes
  • Cyber Security: GRC Part 2 - Risk Management and Compliance: Macquarie University
  • Generative AI for Data Science: Microsoft
  • Competitive Interactions and Disruptive Change: IE Business School
  • Selling with Confidence: Dell
  • Managing Customer Expectations with Jagdish Sheth: Kennesaw State University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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