• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


More to explore:

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Excel/VBA for Creative Problem Solving, Part 3 (Projects)

    Skills you'll gain: Microsoft Excel, Visual Basic (Programming Language), Simulations, Code Review, User Interface (UI), Automation, Debugging, Data Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    463 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Preview
    Preview
    É

    École Polytechnique Fédérale de Lausanne

    Systèmes d’Information Géographique - Partie 1

    Skills you'll gain: Geographic Information Systems, Data Modeling, GIS Software, SQL, Database Design, Spatial Data Analysis, Database Management, Query Languages, Relational Databases, Data Capture, Data Manipulation, Data Storage

    4.5
    Rating, 4.5 out of 5 stars
    ·
    287 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Why Smart Executives Fail: Common Mistakes & Warning Signs

    Skills you'll gain: Strategic Leadership, Business Leadership, Leadership, Organizational Leadership, Leadership Development, Strategic Decision-Making, Culture Transformation, Accountability, Strategic Thinking, Organizational Change, Business Strategy, Compensation Management, Change Management, Company, Product, and Service Knowledge, Industrial and Organizational Psychology, Case Studies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    416 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Data Warehouse Fundamentals

    Skills you'll gain: Data Warehousing, Extract, Transform, Load, Star Schema, IBM DB2, Data Modeling, Snowflake Schema, PostgreSQL, Database Design, Data Architecture, Data Mart, Database Systems, Data Lakes, Data Validation, Data Integration, SQL, Data Cleansing, Query Languages, Data Quality

    4.5
    Rating, 4.5 out of 5 stars
    ·
    253 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Inove na gestão de equipes e negócios: O crescimento da empresa

    Skills you'll gain: Talent Management, Team Management, Product Development, Decision Making, Agile Product Development, Business Process, Operational Analysis, Strategic Prioritization, Leadership, Business Strategy, Culture Transformation, Prioritization, Scalability, Employee Engagement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    269 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Decentralized Finance (DeFi) Primitives

    Skills you'll gain: Loans, Lending and Underwriting, FinTech, Payment Systems, Key Management, Cryptography, Digital Assets, Market Liquidity, Financial Trading, Transaction Processing, Public Key Infrastructure, Encryption, Asset Protection, Governance

    4.9
    Rating, 4.9 out of 5 stars
    ·
    476 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Automation Anywhere

    Implementing RPA with Cognitive Automation and Analytics

    Skills you'll gain: Robotic Process Automation, Business Process Automation, Automation, Process Design, Return On Investment, Dashboard, Role-Based Access Control (RBAC), Unstructured Data, User Accounts, Project Design, Feasibility Studies, Analytics, Artificial Intelligence, Development Testing, Operational Analysis, Extensible Markup Language (XML), Workflow Management, Business Analytics, Process Analysis, Administration

    4.5
    Rating, 4.5 out of 5 stars
    ·
    625 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Fundraising and Development

    Skills you'll gain: Fundraising, Grant Writing, Proposal Writing, Prospecting and Qualification, Philanthropy, Campaign Management, Tax Planning, Direct Marketing, Business Writing, Customer Relationship Building, Marketing Strategies, Relationship Building, Estate Planning, Benefits Administration, Administration, Target Audience, Email Marketing, Telemarketing, Stakeholder Management, Negotiation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    397 reviews

    Beginner · Specialization · 3 - 6 Months

  • I

    IE Business School

    Critical Perspectives on Management

    Skills you'll gain: Innovation, Business Management, Performance Management, Governance, Case Studies, Organizational Effectiveness, Corporate Strategy, Business Leadership, Decision Making, Behavioral Economics, Ancient History, Organizational Structure, Business Strategy, Social Studies, Economics, Market Dynamics, Storytelling

    4.8
    Rating, 4.8 out of 5 stars
    ·
    313 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    É

    École Polytechnique Fédérale de Lausanne

    Introduction to Faecal Sludge Management

    Skills you'll gain: Sanitation, Environmental Engineering, Water Resource Management, Sustainable Engineering, Sustainable Technologies, Public Health, Cost Estimation, Data Collection, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    676 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Keller Williams

    Keller Williams Real Estate Agent

    Skills you'll gain: Lead Generation, Administrative Support, Real Estate, Office Management, Real Estate Sales, Value Propositions, Property and Real Estate, Sales Process, Customer Relationship Building, Database Management, Customer Acquisition Management, Sales Management, Client Services, Real Estate Transactions, Organizational Skills, Sales Prospecting, Sales Presentation, Contract Negotiation, Interpersonal Communications, Goal Setting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    203 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Consulting Tools and Tips

    Skills you'll gain: Consulting, Management Consulting, Business Consulting, Benchmarking, Microsoft Excel, Business Research, Analysis, Market Research, Competitive Analysis, Market Analysis, Data Modeling, Supply Chain, Interviewing Skills, Trend Analysis, Business Strategy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    405 reviews

    Beginner · Course · 1 - 3 Months

1…246247248…834

In summary, here are 10 of our most popular brand management courses

  • Excel/VBA for Creative Problem Solving, Part 3 (Projects): University of Colorado Boulder
  • Systèmes d’Information Géographique - Partie 1: École Polytechnique Fédérale de Lausanne
  • Why Smart Executives Fail: Common Mistakes & Warning Signs: Dartmouth College
  • Data Warehouse Fundamentals: IBM
  • Inove na gestão de equipes e negócios: O crescimento da empresa: Universidade de São Paulo
  • Decentralized Finance (DeFi) Primitives: Duke University
  • Implementing RPA with Cognitive Automation and Analytics: Automation Anywhere
  • Fundraising and Development: University of California, Davis
  • Critical Perspectives on Management: IE Business School
  • Introduction to Faecal Sludge Management: École Polytechnique Fédérale de Lausanne

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok