Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

California Institute of the Arts
Skills you'll gain: Financial Data, Financial Acumen, Budget Management, Financial Analysis, Financial Forecasting, Small Business Accounting, Accounting, Price Negotiation, Business Planning, Budgeting, Financial Planning, Financial Management, Forecasting, Balance Sheet, Expense Management, Financial Reporting, Revenue Management
Beginner · Course · 1 - 3 Months

Skills you'll gain: Competitive Analysis, Customer Analysis, Miro AI, Customer Insights, Value Propositions, Company, Product, and Service Knowledge, Business Modeling, Presentations, Product Knowledge, Marketing
Beginner · Guided Project · Less Than 2 Hours

Illinois Tech
Skills you'll gain: Digital Transformation, Business Transformation, Operational Excellence, Innovation, Operational Efficiency, Customer experience strategy (CX), Technology Strategies, Strategic Leadership, Data-Driven Decision-Making, Business Leadership, Organizational Strategy, Business Strategy, Risk Management, Change Management, Emerging Technologies, Governance
Build toward a degree
Beginner · Course · 1 - 3 Months

Rice University
Skills you'll gain: Economics, Supply And Demand, Market Dynamics, Tax, Market Analysis, International Relations, Operating Cost, Policy Analysis, Consumer Behaviour, Decision Making
Beginner · Course · 1 - 3 Months

University of Virginia
Skills you'll gain: Design Thinking, Creative Problem-Solving, Ideation, Innovation, Creativity, Storytelling, Human Centered Design, Strategic Thinking, Data Visualization, Growth Mindedness, Test Tools, Entrepreneurship, Case Studies, Business Modeling, Peer Review
Beginner · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Stakeholder Communications, Stakeholder Management, Stakeholder Analysis, Communication Planning, Stakeholder Engagement, Public Relations, Public Affairs, Performance Reporting, Report Writing, Strategic Communication, Marketing Effectiveness, Community Outreach, Performance Metric, Data Storytelling, Presentations, Relationship Building, Data Visualization
Beginner · Course · 1 - 4 Weeks
University of Virginia
Skills you'll gain: Design Thinking, Human Centered Design, Innovation, Strategic Thinking, Open Mindset, Cognitive flexibility, Creativity, Collaboration, Dealing With Ambiguity, Empathy, Adaptability, Qualitative Research, Data Visualization
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Ads, Keyword Research, Advertising Campaigns, Pay Per Click Advertising, Online Advertising, Campaign Management, Digital Advertising, Search Engine Marketing, Performance marketing
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Marketing Communications, Target Audience, Media Strategy, Brand Strategy, Brand Management, Shared Media, Persuasive Communication, Integrated Marketing Communications, Stakeholder Engagement, Earned Media, Owned Media, Paid media, Content Creation, Consumer Behaviour, Digital Marketing, Content Performance Analysis, Customer Engagement
Intermediate · Course · 1 - 4 Weeks

Royal Holloway, University of London
Skills you'll gain: Computer Security Incident Management, Cyber Governance, Incident Management, Incident Response, Security Management, Cyber Security Strategy, Cyber Security Policies, Human Factors (Security), Security Awareness, ISO/IEC 27001, Cyber Risk, Security Strategy
Beginner · Course · 1 - 4 Weeks

Advancing Women in Tech
Skills you'll gain: Goal Setting, Engineering Management, Smart Goals, Recruitment, Technical Management, Management Training And Development, Talent Management, Leadership and Management, Talent Acquisition, People Management, Team Leadership, Software Engineering, Leadership, Program Management, Cloud Engineering, Business Strategy
Beginner · Course · 1 - 4 Weeks

Politecnico di Milano
Skills you'll gain: Data Strategy, Business Modeling, Data Ethics, Design Thinking, Innovation, Customer Data Management, Augmented and Virtual Reality (AR/VR), Market Opportunities, Data Governance, Technology Strategies, Data Management, Data-Driven Decision-Making, Platform As A Service (PaaS), Product Development, Big Data, Customer Insights, Strategic Thinking, Systems Thinking, Digital Transformation, Business Transformation
Beginner · Specialization · 3 - 6 Months