Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Skills you'll gain: Customer Insights, Microsoft Copilot, Customer Analysis, Persona Development, Marketing Analytics, Marketing, Marketing Strategies, Report Writing, Generative AI Agents, Online Advertising, Target Audience, Prompt Engineering, Search Engine Optimization, Social Media Marketing, Data Import/Export
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Microsoft Power Platform, Microsoft Copilot, Prompt Engineering, Microsoft Power Automate/Flow, Power BI, Microsoft 365, Multimedia, Microsoft PowerPoint, Dashboard, Microsoft Excel, Excel Formulas, Microsoft Word, Data Visualization, No-Code Development, Spreadsheet Software, Collaborative Software, Microsoft Office, Power Apps Component Framework, Presentations, Data Analysis
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: AI Enablement, Sales Process, Content Strategy, Team Building, Marketing Strategies, Cost Reduction, Customer Support
Intermediate · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Environmental Policy, Sustainable Development, Environment, Water Resources, Demography, Energy and Utilities, Environmental Science, Environmental Resource Management, Sustainability Standards, Sustainable Engineering, Water Resource Management, Social Sciences, Climate Change Adaptation, Economics
Mixed · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Digital Media Strategy, Customer Relationship Management (CRM) Software, Digital Marketing, Online Advertising, Email Marketing, Marketing Strategies, Campaign Management, Social Media Strategy, Social Media Marketing, Search Engine Optimization, Marketing Effectiveness, Marketing Communications, Web Analytics and SEO, Marketing, Copywriting, Advertising, Integrated Marketing Communications, Mobile Security, Key Performance Indicators (KPIs)
Mixed · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Business Writing, Goal Setting, Negotiation, Time Management, Business Planning, Project Controls, Feasibility Studies, Entrepreneurship, Team Leadership, Business Correspondence, Financial Statement Analysis, Project Planning, Team Performance Management, Concision, Smart Goals, Leadership and Management, Team Management, Project Management, Communication, Performance Metric
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Web Analytics and SEO, Content Management Systems, Search Engine Optimization, Web Design, Retail Management, Order Management, Promotional Strategies, Web Content, E-Commerce, Content Management, Marketing Strategies, Blogs, Online Advertising, Customer Relationship Management (CRM) Software, Business Management, No-Code Development, Dashboard, Email Marketing, Payment Systems
Beginner · Course · 1 - 3 Months

Skills you'll gain: Social Media Content, Social Media Strategy, Social Media Management, Social Media, Content Creation, Social Media Marketing, Instagram, Scheduling, Facebook, Pinterest, LinkedIn, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Salesforce
Skills you'll gain: Customer Relationship Management, Salesforce, Sales Prospecting, Sales Development, Sales Enablement, Business Software, Sales Strategy, Sales Pipelines, LinkedIn, Productivity Software, Social Media, Video Production
Beginner · Course · 1 - 3 Months

Skills you'll gain: Social Media, Social Media Marketing, Driving engagement, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Pinterest, Product Promotion, Advertising, Marketing Materials, Product Knowledge, Merchandise Displays, E-Commerce, Content Creation, Social Media Marketing, Social Media
Beginner · Guided Project · Less Than 2 Hours

University of Leeds
Skills you'll gain: Professional Networking, Social Media, Social Media Strategy, LinkedIn, Facebook, Professionalism, digital literacy, Brand Awareness, Content Creation, Relationship Building, Instagram, Information Privacy, Communication Strategies
Beginner · Course · 1 - 4 Weeks